Month: June 2023

June 27, 2023 / / Blog

27th June 2023

The Spokesmen Cycling Podcast

EPISODE 332: Emily Kerr

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Cllr Emily Kerr

TOPICS: Oxford Green councillor Emily Kerr talks about 15-minute city conspiracy theories, LTNs and cycling to your wedding. Recorded at the Move mobility conference at ExCel, London.

TRANSCRIPT:

Carlton Reid 0:13
Welcome to Episode 332 of the Spokesmen cycling podcast. This show was engineered on Tuesday 27th of June 2023.

David Bernstein 0:28
The Spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider. Whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com. To learn more.

Carlton Reid 1:04
I’m Carlton Reid and today’s show is a bonus episode recorded when I was at the move mobility conference at London’s ExCel last week. It was there that I bumped into Oxford green Councillor Emily Kerr. We had earlier bonded on Twitter, over our use of the Telraam citizen traffic counter. And we met on the Telraam stand at Move. We talked about Oxford’s 15 minute city conspiracy theories, low traffic neighbourhoods, of course, and cycling to Emily’s recent wedding.

Emily Kerr 1:43
Yeah, so there’s a decision happening right now about the Cowley low traffic neighbourhoods in Oxford. So we’ve sort of had two sets of low traffic neighbourhoods, one is in Cowley one is in East Oxford, my ward’s in East Oxford, but obviously anything that happens to Cowley has implications for for my ward. So the decision being made right now is whether the existing on lockable fixed bollards should be replaced with ANPR cameras or not. And if they are, who should be allowed through that ANPR. So there was a consultation that proposed that it should just be emergency services. And in fact, you’ve been lorries, you know, other kinds of those kinds of services. But a recommendation that came out is that taxis should also be exempt. So I think there’s a discussion happening as to whether, you know, whether that will, we know that any additional car on the road creates additional road danger, right? And I think there are some situations, for example, that ambulances were the trade off is that, you know, you have quicker ambulance services. And so maybe that’s worth the additional road danger. Whereas the if you start adding more and more and more, it depends how many cars are coming through and how fast they’re going, how much more dangerous those roads will be. Yeah, I think the taxi firms are professional drivers, you know, I’m optimistic that they will stick to the speed limits. But if we suddenly started having a hugely increased flow of cars, it does increase road danger. Those routes are key for kids getting to school. And suddenly you see a situation where people won’t feel safe for their children to walk and cycle or people will only, you know, will revert to driving. And I think that’ll be a real shame when that decision is.

Carlton Reid 3:20
You can imagine it’s a no brainer for emergency vehicles. But the decision is also for taxes. So what is the actual decision?

Emily Kerr 3:28
The decision is whether the ANPR replacement should be should happen at all firstly, right? Because in fact, we’ve seen in Cowley that the ambulances are not very delayed by the existing LTNs structure, they can unlock the bollards and the rerouting system. So in fact, there doesn’t seem to be from the data, much delay to emergency services. So then there’s a question about whether you should replace the bollards at all. And then secondly, the second part of the decision is whether that should just be for emergency vehicles or whether it should also exempt taxis as part of the public transport infrastructure in Oxford.

Carlton Reid 4:00
Here at the show yesterday, Mete from from Hackney. Yes, we’re saying the reason they brought in their LTNs Yes, clean air and stuff, but it’s very much to remove through traffic. And he was saying the according to their stats 40% of motorists going through on the main roads of Hackney, we’re never ever going to stop. They’re using it as a through route only.

But if you have ANPR to let residents, you’ve still got 60% In that case, even in Hackney, which are very low car ownership, you’ve still got 60% of the people in that case, potentially using cars. So ANPR is no solution if you’re going to allow residents in for instance, because that you still got an enormous amount but so you haven’t got that decision and not gonna be residents.

Emily Kerr 4:54
As you’ll be familiar with, like a lot of people are asking for a lot of different things. There’s a lot of different suggestions and and some people have mooted the idea that residents should also be exempted. And I think that’s extremely dangerous. That ends up in a situation like South Fulham, where it’s used as a as a mechanism to control congestion. But actually, it doesn’t promote active travel, because there’s simply too many cars going too fast, people are not switching to cycling, and walking, and they’re kind of scared to walk in cycling, we’ve got a survey in Oxford from Oxford share from a couple of months, a couple years ago, which shows that sort of 70 to 80% of the reason people don’t cycle more is fear of traffic, like and that’s consistent when you look at so. So if you have more traffic, you necessarily have less cycling. And again, at low levels of traffic, we know that every percentage increase in traffic provides a corresponding increase in road danger. So if we’re going to let five times as many vehicles through, for example, you’re making it five times more dangerous. So I suppose I’m, I’m also very keen, you know, you and I’ve talked about tower encounters, right, which are brilliant, because they can measure what’s happening. So regardless of what happens in this decision, I’d really like to see better measurements. So we can see, you know, I’m concerned if taxis are allowed through that we might see some speeding and a lot of increased rate data. But you know, we might also not taxis or professional drivers, maybe everyone will stick to the speed, maybe we’ll find that, you know, and they only use it when they really need to, to to drop off and they take the long way around. And you know, also in Oxford, we are having traffic filters, you know, in the next 18 months. So there’s sort of opportunities to tweak the scheme. You might concerns might be baseless, we may not have any problem. And I think that’s why measuring it is so important.

Carlton Reid 6:31
Yes. And I told Telraam guys, I’m talking about land because I believe that tech is ground changing for people like me and you and any person on the ground trying to get these kind of like counters. Now on the stage this morning. I was talking about 15 minute cities. Yes. And I kept it very positive. I just mentioned about the conspiracy theories. I said, and neither of me and Henri who was from Dott, we neither of us are paid by the W E F. Oh, geez. Oh, okay. So you are pay. Okay, we have my scoop of today. Emily is drinking from a World Economic Forum water bottle.

Emily Kerr 7:11
Yes it was quite amusing present from someone. Yeah, I like this. Yeah. Brilliant.

Carlton Reid 7:14
Yes. Yeah. It’s just to throw it in there. So you’re not a shill. I’m not a shill Henri wasn’t a shill as well. But there is an enormous amount of conspiracy theories. Yeah. So my question really is, how on earth are you getting through this? Because you must be getting bombarded with I’d like to say fringe. It’s almost no longer fringe. It’s almost a sizeable proportion of people. I know that you are absolutely the locus for this in Oxford. Yeah. How on me? How are you coping with the abuse you must be getting?

Emily Kerr 7:56
So I think that, weirdly, it’s not been as bad as it sounds in Oxford, because what’s happened is, it’s been such a big deal, that people have gone away and informed themselves. And so I think it’s actually within Oxford, it remains friends. You know, we had a massive protest, almost all of those people came from outside Oxford. And so that started to make people in Oxford that went and fought, you know, really question what was going on and be like, and in fact, you know, I had a couple of, uh, several people come up to me and say, I don’t agree with the LTNs. But I don’t agree with people coming in to Oxford. And I like Co Op, this debate even more, and actually, now I’ve been reading about them. And you know, maybe there are some advantages to the LTNs. I’m still not sure about them. But like, you know, and so I think it’s not been as bad as it probably looks externally. In Oxford.

Carlton Reid 8:45
But you’re still getting threats?

Emily Kerr 8:46
Yeah, absolutely. Absolutely. But

I think, you know, I’m a woman on the internet, like, it’s, it shouldn’t be like this, but it is. And I think what you really realise is it comes from a very small group of people. So I was interested in that the Harry and Megan story, right, I think there was some stat that showed that sort of 80% of the abuse came from like, 50 accounts, or something like that. I’m sure he was one of them. But you know, I think it’s the same thing, actually. Right, particularly on Twitter. I blocked people that are personally insulting to me, that’s really the main reason I blocked people. Otherwise, if they make ad hominem remarks, I just block them, I actually now get very little abuse, because it’s a very low number of people that are aggressively attacking pretty much everybody that does anything in active travel. And I think, you know, I’m kind of optimistic about the population and people’s level of education when they decide to understand something and actually, I think you’re not so good. We’ve seen a lot of people decide to understand and get interested in traffic. And you know, you and I talked about this with Telraam, it’s like citizen led reporting, like how can we I think getting people more involved can only be a positive except for the fringe of people who probably are trying to co op the debate for their own purposes. But so yeah, it’s, it’s okay. It’s

Carlton Reid 9:55
very positive and good to hear, especially from an Oxford point of view because I assume You must mean you must be at the centre of the maelstrom there. But as you’re saying it’s people who are outside mainly Yeah. Who are doing this. And if you look at all the people who were the main ones, yeah, these are coming travelling. Yeah,

Emily Kerr 10:11
Exactly. And also, I really did enjoy, and the council’s recently pedestrianised Broad Street, which is the main area in the centre of Oxford, which is obviously where the anti 15 minute city kind of parade gathered in this beautiful place. And it had been pedestrianised just a few months previously, and they would have had no chance of getting in there earlier, because obviously, it was filled with cars, and now it’s no longer carpark. It provides a sort of gathering for people that want to protest. And you know, I’m from the Green Party, I support people’s right to protest peacefully. And even though I don’t agree with it, like, you know, they should be allowed to come and protest

Carlton Reid 10:41
In your pedestrianised area, but beautiful pedestrianised. Yeah, I think I made the point at the time, if you count the number of people who are walking down Broad Street, if you had them in cars, and they were protesting, you’d have basically gridlock for city for hours, hours and hours. Whereas you get one group of you know, okay, there was a hundreds and hundreds of protesters there. But they then walk through and there’s no, no exact nothing is basically happening to the city whatsoever, because they’re just walking through. Yeah. And that was almost an advert for why you should be having 15 minutes cities, it was like, why are they not seeing this?

Emily Kerr 11:17
Exactly? Yeah, you know, we, I had a, particularly when the move was first announced, and it when it first became a kind of, you know, a global conspiracy theory, I had people coming up to me at the school gates and being like, is it true? We’re not going to be allowed to leave our houses bike? You know, I thought, Well, no, it’s not to actually what’s happening is you’re going to have to drive to a bit like, you know, we have had on Oxford in Oxford for more than 20 years, you’re not allowed to drive through the high street in a car between 7am and 7pm. And everyone’s like, Oh, is that it? And I’m like, Well, yeah, I mean, you know, you’re not gonna be able to drive through the city centre. The reason for that is we need to speed up the buses, we need to improve access to people in bands, yeah, et cetera, et cetera. We need to lose private cars from the city make it safer for people to switch. And people are right. Is that it? And so, you know, I think that, as I say, it was obviously very alarming for people when it was first announced because they hadn’t understood it. But I suppose in general, I think people down do now understand that and support the idea. Oh, that’s really good.

Carlton Reid 12:12
Really nice to hear.

Emily Kerr 12:13
Let me caveat this with obviously, people that

Carlton Reid 12:17
Where I’m from Jesmond, also, it’s actually a very posh area. Yeah. It’s a high level of education. Basically, it’s university lecturers, it students, this should not be this level of misunderstanding on this, and I don’t think there is a misunderstanding as they just want to continue driving. Yeah. And it does tend to be I get told off for this if I bring the age thing in. But there ain’t that many young people. The students are not protesting. Yeah, actually, it’s the, again, I’m getting told off of this. But it’s inescapable. It’s the boomers. Yeah. And you see the comments on the petitions. It’s my eight year old mum kinda is like, sorry, it’s basically an age thing of people who have grown up with a motorised society cannot imagine not using cars and also on the petition, you find that people are, they’re not saying they’re trip chaining, they’re not saying, you know, I probably get 20 miles away. And it’s, you know, the last mile has been, they’re saying, I want to drive 500 metres I want to go from, they give their location, I want to go from here. And I can’t any no longer get to these posh shops 500 metres away. And they can. But it’s the older people are just they are so married to their cars. And it’s like, Why are you driving in Jesmond? Even if you’re older? Why are you driving in Jesmond? Are you finding the same isn’t the same demographic.

Emily Kerr 13:36
So there was something that I did find particularly funny, which was a person that was very outraged that they were going to have to take a long but right way round to drive to Merton colleges, real tennis court. I was like, I mean, you know, like real tennis is an Etonian sport that only a very few people play, you know, fundamentally in my ward, 50% of people don’t own cars. And I don’t see why someone that should be able to drive a quicker route to Merton to play real tennis, you know, and do it through doing so impose road danger, bad air quality, you know, on my residence, like, so. So, I think that’s true. I also think, though, that probably what we see in Oxford, where we already have a high cycling share, is that there are quite a lot of people who are much older, you know, in their 80s and 90s, who don’t drive any longer because they don’t feel safe to drive, but they cycle and tricycle. It’s amazing, you know. So in fact, that there are, of course, people whose parents in their 80s will suffer through not being able to, you know, get somewhere as quickly or they’ll have to take them but in front, there’s actually a lot of people that it’s given freedom and the ability to get around on like low car routes. And actually, you know, it’s amazing. My mother is one of them. My mother won’t drive she’s in her late 80s. And when she comes to visit us, she can cycle around, obviously, she can go anywhere. I did an interview with a 94 year old cyclist you haven’t driven for years, but he has the freedom to get around Oxford, you know, on a bike and we see this In the Netherlands, you know, when you look at someone that’s got truly high share of cycling for older people, that people talk about the freedom of it, you know, and in fact, I talked to some refugees, we have this amazing charity in Oxford that does refurbish cycles for refugees. Now, those people cannot afford four grand a year to run a car, because that’s what cost you know, and so they’ve got a cycle and this, you’re talking about cycling, giving them freedom. So they’ve been given this cycle, that’s like 100 quid, reconditioned lights, you know, helmet, lock, all of that kind of stuff. And suddenly, it’s like, oh, I can visit my friends in Oxford, I can visit other people from my community, I can get to church. So I think the narrative of cars is freedom applies to a specific demographic. And actually, for a lot of people, that’s not true. If you’re poor. If you are, you know, unable to afford the space or, or the money to own a car, like actually safe cycling provides freedom. And I find it really kind of motivating and interesting.

Carlton Reid 15:53
And I agree with you, because I’ve interviewed people. Yeah, it’s actually in my local sourdough shop. First worle problems, yeah. But as you cycle then it’s like, it’s actually 15 minutes to get there, literally 15 minutes for me to cycle there. Which is handy. But I was, I was I was talking to her in the queue. And she’s telling me that exam kind of, um, well known, yeah, my area. Yeah, you know, I’m stalked by the opposition, who take post photographs of me on bikes. And so it’s quite, quite creepy. She knew I was, cuz she hangs out on one of these groups. And she was talking to me and she’s saying, Well, I would have normally driven to Jesmond in mind, she’s got a little, you know, little car, which is now because she lives in a like a, like, yours is, you know, one, one district removed. She’s, you know, one step removed from Jesmond. And she says, but now that they’ve got the, the LTN, I’m now cycling that and she is in that demographic, she’s very much in that Boomer demographic. So it’s freed up for her. And that, you know, counteracts the people who say, but it’s made it more difficult for me, and it’s given me there’s not freedom. So there’s probably a huge number of people. Yes, who are saying it’s damaging for me, but then we’re not hearing from the people who’s like, actually, no, I’m not cycling there. So do you think there’s, there’s a knock has to make giving it a silent majority? Or is it just 50/50? What do you think?

Emily Kerr 17:19
So, you know, I’d say I actually do hear from a lot of those kinds of people. Because as a local councillor, a lot of people come up to me and talk to me. So I remember this sort of a sad day, someone came up to me and a lady again, a boomer lady came up to me and was like, Emily, I had to cycle to my a lot. But today, I suppose that makes you happy. And I was like, actually, I think we both lost. And like, I’ve seen her since. And yeah, she switched exactly the same, you know, it’s because they’re a lot much used to drive. And, you know, I really see it at the school gates, because I’ve got young kids. And so now, you know, the shift in my school is astonishing. And we now have 13% of people who drive their children, the national average is 65%. It’s remarkable. And that is driven by the LTNs. What was it before, unfortunately, we do not have the pre and post data. So there’s another school, very nearby larkrise. And we do have the pre and post data there, and it was 35% driven. And now it’s 15% chance, there’s been like a massive shift due to LTNs. Due to other measures. In terms of that people now cycle their kits, they feel safer. But also, it’s easier than humans take the easiest option, right. And so if the easiest option is cycling, people cycle, you know, and we need to make public transport, and cycling and all of these other ways of getting around easy and private cars, because there’s not enough space for private cars. And you know, again, the emissions like in the UK, we have 80% household car ownership worldwide, it’s 15%. Do we really want to add in an extra 5 billion cars to the planet? And whatever the number is? That’s it? Yeah. And, and the associated emissions manufacturing mining is such that we really don’t, you know, we need people to use cars when they need cars, and otherwise have other other ways of getting about.

Carlton Reid 18:59
And what are you doing here at this mobility conference?

Emily Kerr 19:02
I’m here to look at some of the kinds of new and innovative stuff that’s happening. So I was very interested in talking to the Dutch delegation. So as you’ve seen, they’ve got like a whole group of Micromobility and other company, other companies and organisations there, I’m interested in seeing some of the kind of car sharing stuff that’s happening, you know, and the switch to electric. So all of those there and also, I’m here to listen to some of those really great speakers. I’m interested in innovation, how we can learn from other countries because they think UK is lagging to a degree and how we can really shift about improving public health, improving road safety and you know, helping people to get around by bike because I love cycling. It’s great. So you know, that’s probably what I’m here for.

Carlton Reid 19:45
Now. Tell people where they can get more information on on your job, your work in Oxford, and then your Twitter feed so you can use those two websites.

Emily Kerr 19:59
Perfect. And so yeah, so I think in Oxford, we’ve got the Oxfordshire county council, who are the highways authority, and I actually work for the City Council and not the county council. So but you know, I think we work together fairly kind of collaboratively. So I think probably the Oxford county council website, it’s got a lot of press releases and a lot of information about some of the brilliant stuff they’re doing. Obviously, they’ve got a Twitter feed, I’ve got a Facebook etc, etc. I have a Twitter account. So I’m @EmilyKerr36 on Twitter. And I try and share not just what we’re doing but also what sort of everyone’s doing I’m interested in Lambeth we were just talking about Lambeth you know, Lambeth started brilliant curbside strategy. There’s loads of cool stuff. Obviously, Jesmond, you now I’m seeing what you’re you guys doing up there. Wales is doing Brilliant stuff. I think there’s a lot of local authorities, national authorities that are really looking at this in the right kind of way, and we need to be trying to learn from each other.

Carlton Reid 20:50
Thank you. And finally, has there been a decision?

Emily Kerr 20:54
What a great question. Let’s check live.

whether there has been a decision on this the Oxford to be still you haven’t you? haven’t? You haven’t? Yeah, it’s

there’s a lot of people speaking on this that often is

Carlton Reid 21:07
No decision when we were recording, but a few minutes later, Oxford Clarion local democracy Twitter account revealed that councillors voted through the decision to allow some motor vehicles to access the LTN via number plate recognition cameras. Taxi drivers, would now be allowed through for instance, making the LTN roads into well, taxi superhighways. That’ll be an interesting development to keep an eye on. But meanwhile, let’s get over to David for a quick commercial break.

David Bernstein 21:39
Hello, everyone. This is David from the Fredcast. And of course, the Spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern, is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like E FB, E, and builds it bikes around Bosch ebike systems, which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded, and perhaps with a loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame, and the rigours of the road. For more information, visit www.ternbicycles.com. To learn more. And now, back to the spokesmen.

Carlton Reid 22:49
Thanks, David. And we’re still with Emily Kerr, because she wanted to tell us about cycling to her recent wedding.

Emily Kerr 22:57
I didn’t want to talk about my writing not just for the sake of talking about wedding, but because I’ve been thinking about relation. Thanks so much. I’ve been thinking a lot about location based events and how we need to try and drive that shift. And you know, I got married in Oxford. And so most people came by train, some people came by bus, my husband and the kids got to the church by bus, and so did most of the wedding party, I arrived on a cargo bike which was taken by our local cargo delivery firm.

Carlton Reid 23:25
You weren’t pedalling you were being

Emily Kerr 23:27
unusually I do pedal, but I wasn’t. And my photographer arrived on a bike, you know, we had and, and some people arrive by car. So you know, we had some people with limited mobility. I had a couple of friends arriving with young kids. You know, I don’t think we should ban cars at all, you know, some people need cars. And that’s really not a problem. And even if, you know, there were some people that didn’t feel like it on the day. But I suppose the point is that we it’s a situation where most people shift to public transport, cycling most people came by by, you know, is is a good system for everybody because it means that people that need to come by car have space on the roads to do so.

Carlton Reid 24:02
Thanks to Emily Kerr there. And thanks to you for listening to Episode 332 of the Spokesmen podcast brought to you in association with Tern Bicycles. Show notes, and more can be found at the-spokesmen.com. The next episode will be out in early July and will be a whole bunch more interviews recorded at the Move conference. But meanwhile, get out there and ride

June 19, 2023 / / Blog

19th June 2023

The Spokesmen Cycling Podcast

EPISODE 331: Carmageddon — LTNs, Tokyo and the libertarian case against cars

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Daniel Knowles

TOPICS: A 1 hour 10 minute chat with Daniel Knowles, mid-west correspondent for The Economist, and author of “Carmageddon,” a new book about reducing car use.

TRANSCRIPT

Carlton Reid 0:13
Welcome to Episode 331 of the Spokesmen cycling podcast. This show was engineered on Monday 19th of June 2023.

David Bernstein 0:28
The Spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e bikes for every type of rider, whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com. To learn more.

Carlton Reid 1:03
He’s British, but he lives in America. Daniel Knowles is the Midwest correspondent for The Economist. And if you’ve been wondering, who’s writing that publications, war on cars, articles, it’s him. I’m Carlton Reid. And on today’s show, I talk with Daniel about his first book, calm again. We were slightly interrupted by passing trains, and other urban noisiness outside Daniel’s home in Chicago, but we can still hear him loud and clear. Getting rid of cars basically is a is a climate change imperative. But Daniel, first of all, let’s come again, is your book, which that’s what we’re talking about today, we’re talking about Carmageddon. But I’m fascinated by you before we get into your book. So you’ve moved around a bit. But you’ve always you’re always at the economist where we’re at what’s your trajectory in journalism,

Daniel Knowles 2:04
Mostly The economist. Have been the economist about 11 years now. But before that, I did work at The Daily Telegraph for just under two years, that was kind of my first job and a little bit like less than four months with my very first job was at Citi, I am kind of writing financial advice columns at the age of 22. When I had no money

Carlton Reid 2:28
and and then you’ve gone to do you’ve travelled the world with the economist, you. I mean, Nairobi, where my son is travelling to at the moment from a mountain bike or gravel race. You gave me some tips on that. Thank you very much. You’ve also been to other mega cities around the world. So just describe where you’ve travelled and and how that has maybe informed

Daniel Knowles 2:52
parts of the book. So I’ve been very lucky. Yes, you say, I’ve lived all over my first forum posting was in Washington, DC. I was moved to Nairobi, and I lived in in Africa. I lived in Kenya for three years and covered Africa for three years. And then I lived in Mumbai for a bit a bit bit less than a year. And then I worked on the foreign desk in London, and I was kind of able to travel all over the world. A title was international correspondent, which was a great racket, it was just like, I could go anywhere. Before then moving here to Chicago, were more limited, sadly to the Midwest or the great job. So yeah, so kind of roaming around. And I think it was particularly working in Africa and travelling to all these different African capitals and seeing how much even though most people can’t afford cars, they are being built out for cars, nonetheless, and that’s making, you know, these very new, very fast growing cities very dysfunctional. That kind of led me to write the book, it was seeing the same mistakes being made over and over again.

Carlton Reid 3:59
What’s that noise?

Daniel Knowles 4:01
That how much can you hear that? Because that is a train coming. Okay, house. Okay, so I can pause for it.

Carlton Reid 4:08
No, it’s interesting that you live very close to a real Yes. You mentioned that in your book, you say you look five minutes away from a Rails session. And that’s why you don’t really use I think we’ll leave that in. It’s fantastic noise. So so we can get into your car ownership. Well, let’s let’s go into that. Because where you are in Chicago, you’ve taught me a bit of your trajectory through journalism. But in the book you talk about, you’ve actually learned to drive in Washington was at age of 26.

Daniel Knowles 4:39
That’s where I actually learned to drive in London, but because I knew I was moving to Washington and I knew I’d have to be able to drive in the United States. So I hadn’t previously bothered until that point and then I, I was sort of told in no uncertain terms. You know, if you’re going to be covering America, you need to be able to drive. So I learned, I learned mostly at Southeast London And then moved. The first time I rented a car in DC, I drove on the wrong side of the road within roughly 90 seconds of getting in it. And then got very confused by the fact that was an automatic. But yeah, and that that I suppose was when he started driving

Carlton Reid 5:21
because in the book use you just you self described yourself as militant anti car, but we ought to establish that that’s not you as being a non driver, you drive you just you’re anti car for other very, very good reasons.

Daniel Knowles 5:37
Yeah, I mean, the thing is, I’m not even completely anti car in the sense that I think there are things that cars are useful for and should probably even in my ideal world carry on being used for, you know, I still like to rent a car occasionally to go on holiday, you know, I think driving, like in the deep countryside, or the middle of nowhere is, you know, can be quite fun, I go camping trips, that sort of thing, that would be very difficult to do without a car. I think the problem the argument of like, it’s just that most car driving a is up and be just done in a better way that that transport and be it’s more disruptive than, you know, costs to less well, we just don’t do it too much.

Carlton Reid 6:21
So in the way, when I picked up the Milton, anti CARB is because you’re talking about in this acknowledgement, I’m gonna go I’m gonna go flipping backwards and forwards through your book here metaphorically. So this isn’t the acknowledgments where you’re talking about, you know, the editors, at our brands, books that the various people who do help along the way. And then you mentioned your wife, Evelyn, is your wife. Yes. And you said she’s even more militantly anti car than you. So that that helps if you’ve got a partner who is as militantly anti cars. Yeah, that’s going to help you not owning a car.

Daniel Knowles 6:55
I mean, so having an Eevee can not drive. And I think gets even more frustrated at sort of just cars on the road, the general frustration of getting around a city that’s dominated by cars that I do occasionally. So she’s fully on board with this set of manifestos at work, so that is helpful. Even though when we do occasionally need a car, it doesn’t mean that I have to do the driving

Carlton Reid 7:26
manifesto is a good way of describing it because it or a polemic, perhaps so. So Carmageddon kind of suggests that you think cars. Yes, you said that they’re sometimes useful. But by and large, they’re probably not a societal good. So the book is a polemic on why we should very much reduce, not eliminate, but very much reduced the amount of motoring. Yes.

Daniel Knowles 7:52
Yes, exactly. Yeah, I think we could do with much, much less driving than we currently have in the world. I, it’s hard to put a finger on it. But I personally sort of think something like 80 to 90% of car journeys are essentially unnecessary or ought to be unnecessary if we designed our cities in a better way.

Carlton Reid 8:12
No, I couldn’t agree more. And I speak as a militant anti car person who drives. So here’s what I’m gonna be flipping back and forth. So that was acknowledgments. Let’s go right to the beginning. And look at the dedication, because I always like looking at dedications and acknowledgments almost before I do do anything else in the book. So in the dedication, you dedicated to your mom and dad, who you say, we put you in a bicycle child seat, when it kind of went it wasn’t even fashionable to do that. Now, elsewhere in the book, it talks about your dad being a policeman, our traffic policeman even, and your mom, I’m not too sure what she did early in our career, but she certainly latterly is a local petition politician in in Birmingham. So tell me a bit about your parents, and how they have shaped maybe some of your your polemic or not.

Daniel Knowles 9:08
So both of my parents were police officers. And now with retired and yes, as you said, my mom is now a counsellor. And they were growing up you know, they’re now pretty well off as as kind of public sector workers in their 60s tend to be good pensions but I think when I was child, and very small, you know, my mom had had to leave work because you have no maternity leave in those that isn’t the police. And money was a bit tighter and they had one car, but then it was used a bunch and so we I think it’s second car was kind of an expensive thing to have. So they they remember and kind of be more than three years old or something but I have this memory of these bikes coming home these old mountain bikes and mum actually still uses the same mountain bike. It’s had a lot of fun. pears over the years, but they had child seeds and transported us around on them. And I was given a bike pretty early and, you know, probably age seven or eight goings part on Central and Saturdays to go to a cycling safety course. And my dad used to cycle he was a traffic cop for a while, but then he also worked most of his career on the police helicopter. So he worked at Birmingham Airport, and he used to cycle to the airport, which I think was about seven or eight miles each way to get to work so that mom would have access to the car, you know, to kind of take us so whatever it might be, or to get to work herself. And that was really quite rare in those days. And it was dangerous to work the bike lanes, it was quite hard work for Daddy later then switched to going on a motorbike. And we had a motorbike instead of a second cart. But biking was kind of we grew up on it before there were bike lanes everywhere. And I think before there were cycling strategies, and at a time when you know, car crash deaths were a lot higher in the UK than they are now. And I do remember, you know, a man of our acquaintance who was the father of one of my sister’s friends dying in a bicycle crash when I was quite young, so it was a thing. But yeah, I kind of grew up assuming Yeah, bikes are a way of getting around. And I feel like that was not such a common kind of idea, then now, very much is.

Carlton Reid 11:36
And Birmingham is certainly the if the dreams of the kind of the local circulation plan, when when it eventually gets put in is going to you get rid of the concrete colour as you talk about in the book. And it’s going to make Birmingham far more bicycle friendly.

Daniel Knowles 11:54
It’s amazing what what is happening in Birmingham, and it’s, you could like it to happen faster, I think. But whenever I go back, there are significant improvements in the kind of the bike lanes that building a tram as well. And it does seem like the city has began to work out you know that the traffic congestion of being so car centric, and I think it is, you know, if not the then among the most kind of car centric of all British cities is kind of damaging to the economy, it slows down everybody being able to get to work, the traffic is so bad. In the morning and in the evening, you know that whether you’re travelling by bus or by car, it just takes you twice as long to get to work as it otherwise would. And that kind of limits, you know, the number of jobs that people can take. And it’s a problem. So I think they’ve got their head around the fact that kind of cars and the car Centricity of Birmingham is a economic problem for the city. And we’re trying to change that. So I’m feeling optimistic about Birmingham. The one thing that still does depress me about it is how much kind of illegal parking there is everywhere. Whenever I go home people, it’s not even illegal, just people park their cars everywhere, which feels weird to be hmm.

Carlton Reid 13:13
And for free, and on other people’s streets. So you talk about your mum in the book. And it’s a segue into talking about LTNs low traffic neighbourhoods. Because you’re saying your mum basically gets has had an awful lot of stick as all local councillors have had on on local traffic neighbourhoods and what you said no cut this bit out. Little as excited the residents of Mosley, which is the son of a Birmingham more than the appearance of the LTNs. on their doorsteps, people really care about where they can and cannot take their cars. When you say people there. Do you think you mean boomers? Do you think people of your parents age? are the ones who get really fussed about this? Or is this across the ages?

Daniel Knowles 14:03
I think there’s definitely a generational slant to it. I’m pretty sure you can find people of my age who will also get upset one way or another. But I think yeah, if you were to draw a kind of a line through it, you’d find that older people drive a lot more and more likely to own cars and are more kind of incensed at the changes whereas I think probably on average, it’s younger people and particularly, you know people who might have small children who are keenest on getting rid of sorts of rat running and you know, high speed driving down there, their streets, their residential streets, but I think it’s probably not as kind of, it’s not, I reckon that’s the trend but the you can probably find people on both sides at every age.

Carlton Reid 14:47
So get on the LTNs front. In the book, you talk about that. We know from actual studies, what people value and they fear loss more then the value gain says that if you put a bollard in, and you prevent people in their cars going this this route they’ve always used, that seems to really hurt people, rather than if you express it as, look, you’ve suddenly opened up this whole neighbourhood, for people to walk into cycle. That’s a gain. But it’s never an Express, it’s always expressed as a loss in the local newspapers, it’s expressed as a loss, isn’t it? Never again.

Daniel Knowles 15:30
Exactly. I think there’s a kind of the funny thing is, I think that that once they’ve been established with LTNs, that kind of loss aversion will go the other way it will protect them. Because I think it is that thing of people fear stuff that stops them, that forces them to change, they fear change, and they don’t necessarily value the benefits that they haven’t previously kind of needed. Or us maybe they didn’t need them, but they didn’t sort of appreciate Oh, well, you know, we will have this quiet street, we’ll be able to walk we’ll be able to cycle and feel safer doing so because they haven’t been doing that. So to begin with, because it’s the idea of never credited. And so the people who tend to oppose LTNs Are those people who, who have got into the habit of kind of driving everywhere, and see it as a real loss and the people who would benefit, you know, they don’t necessarily realise they’re going to benefit until after it happens. But I think once they’re introduced, it becomes it sort of flips around, and the people who, you know, who benefit from a, they suddenly realise, oh, isn’t it great that there’s much less traffic on our streets filled and safer, they will sort of fight to protect their LTNs. And I think the thing that I found that was most kind of revealing about LTNs Actually, particularly if you look at some of the consultation documents that I was looking at, these are mostly but trends during it. Basically, people are very in favour of LTNs. On their streets. They’re, they’re posted on their neighbourhood streets. Because you know, nobody wants rat running cars on your own streets. But you do want to be able to rat run the street next next door yourself, you know, it’s kind of rational. Mm hmm.

Carlton Reid 17:13
The prisoner’s dilemma, I think you describe it in the book. Yeah, exactly. So it I live in Jasmine. I don’t know how much you know, of new capital we have. And this is this is a just a perfect 15 minute city, Jasmine, you can you can do everything. It’s like one and a half kilometres north, like one kilometre wide. It’s just everything you could possibly need in a in a suburb of a big city is there in Jesmond? We’ve got this LTN. And what’s really surprised me is the amount of motoring that people are clearly still doing in a very walkable neighbourhood. In that there’s a there’s a petition, and people give their their address, and they actually say and where they want to get to, and it’s all within Jesmond. And it’s like, Why are you driving half a mile? And why you actually publicising that on a petition that that you want to keep the streets open to motoring. And you’re doing these incredibly tiny distances? It’s not trip chaining, it’s not, you know, doing 20 mile journeys, and you’re really annoyed is literally 500 metre journeys. Now, that to me is absolutely crazy. Is that normal? Yeah,

Daniel Knowles 18:29
that’s completely normal. I’m just trying to remember the exact statistic, but a majority of you know, driving journeys are less than three miles, I think, in the UK. And it’s actually the same in the United States, even though, you know, cities here are so much bigger and sprawling, and people do drive much farther distances, the the majority of trips in the United States are still less than five miles, so easily sort of within bikable distance. And walkable distance often too. And that’s most of the traffic on our city streets. It’s, you know, if we’re talking climate impact, it’s a bit more complicated, because, you know, people drive between cities, and those become, you know, in terms of the distance driven a lot more, but in terms of kind of the traffic on your city streets, and the number of individual journeys, most of them are very short, most people are driving quite short distances, most of the time, even with our cities, as they are designed for sorts of road transport. You could easily kind of replace a lot of these journeys, just why I feel like it can change quite quickly.

Carlton Reid 19:38
So so many of the books like like the book you’re doing, and many of the people who talk about what you’re talking about, like Brent Dyer, and like Jeff speck who’s on the back of your book, the thing that I always say is the one thing you need is political will. You know, there’s Yes, you need money for doing these things. But at the end of the day, you You’ve got to have politicians like your mum, who are going to stick it out, when they’re getting an awful lot of stick by probably every little bit, if you actually looked at it actually just a minority of people, that majority of people probably quite like quiet streets, but a quiet because they don’t actually say anybody want that. And it’s the note that kind of a, the gobius than the loudest. And then people assume that that’s what everybody wants. But not everybody wants that.

Daniel Knowles 20:31
Yeah, it’s all very well saying, you know, you just need political will. But if something’s unpopular, what happened, but I think think about reducing cars is that it actually turns out to be popular, you know, politicians who do these, often, at the time, very controversial things like introducing the congestion charge in London, or, you know, backing LTNs, you know, they get all this pushback, there’s these enormous fights, but five or 10 years later, you know, nobody ever wants to go back. Nobody ever thinks I would you know what, let’s take those bike lanes out and kind of the cars back in, let’s rebuild the motorway. Let’s get rid of the congestion charge it. I suppose Boris Johnson do reduce it back again. But in general, these things remain popular. And the popularity of sorts of these measures actually increases after they’re introduced, and people see how well they work, and they begin to adjust their habits. So I think the kind of, you know, the message to politicians, it’s partly, you know, the people who are loudest are not actually representative. And in general, you know, it’s older people who, who drive are more likely to turn up at meetings and, and to shout, but if you stick with it, you’ll find that there’s a surprising number of people who really appreciate this change.

Carlton Reid 21:47
And then when you’re, you’re finishing the this book, it would have been before all of the fuss on the conspiracy theories, around 15 minutes cities, which probably won’t be a good agenda for your book, but what have you thought about that had that that back, you know, your your subject matter all of a sudden, is, in effect, you know, subject to Moon Landing style conspiracy theories, how do you view the uptake of these ideas,

Daniel Knowles 22:20
I mean, even when I was writing it, so you could begin to see that emerging little bits, Piers Corbyn had been, you know, starting out his sort of campaign against LTNs. At home, and, you know, and there’s been a long history in the United States, actually, of kind of conspiracy theories about this idea that the United Nations is coming to take away your cause and make you live in a pod. But I think the extent to which that that has spread and sort of grown and exaggerated and fitted in with all these other conspiracy theories in the last, you know, year or so caught me slightly off guard, and it is wild and it does come from this sort of, you know, I think it is a minority of people who are completely dependent on their cars and yeah, so there’s a you know, there is a minority of people who have just become so used to using their cars for everything that they think any change is seen as extremely scary and and so impossible to comprehend that you know, that they in their cars are actually making life worse for other people that they they sort of drawn to these malevolent these explanations that are, you know, an evil organisation is trying to take away your freedom. But they see it as an assault. Yeah,

Carlton Reid 23:50
you can walk everywhere. And so then all of these these dystopias, which they talk about every single dystopia, you can still walk or cycle it’s literally a dystopia where you can’t drive so that’s that that’s where they’re coming from, isn’t it is they’re not exactly your freedom has been curtailed, it’s the freedom to drive has been curtailed. There’s

Daniel Knowles 24:07
just baffling way of which type of drivers come to think or some drivers. And I’ve seen it a lot recently following the debates over the congestion charge that they’re planning to introduce in Manhattan, you know, which has taken decades in fact, I wrote about in the book, you know, the first congestion charge for Manhattan was proposed 50 years ago, and never came in because of suburban opposition. And it’s the same now, but the way people talk about it, the opponents, they say, Oh, well, you know, what, if I’m, like dying of cancer, and I need to drive to a doctor in Manhattan, and it’s, nobody’s stopping you from driving to the doctor, they’re going to charge you, you know, $20 to do so. And if you’re going to see a doctor in Manhattan $20 Extra for a congestion charge is really the least of your financial worries. But people are talking About kind of being charged to drive as odd being stopped from driving entirely. There’s this huge kind of commitment to the idea that roads should be free. And that driving should be cheap, that even just raising the cost of driving slightly, in somewhere like Manhattan, where there really are, you know, God knows how many alternative ways of getting in and where the driving and the traffic, you know, obviously makes life worse. For the majority of people who live there who don’t drive, even then there’s this kind of idea of, oh, if you stopped, if you charge me a little bit of money to drive, you are restricting my freedom, and you’re stopping me driving at all, and it’s baffling to me, it’s like, you’re nobody’s stopping you driving, they’re just asking you to pay a bit more of the cost of it.

Carlton Reid 25:50
And even in the most libertarian of conservatives, become an incredible socialists, when it comes to cars.

Daniel Knowles 25:57
Right. And this is kind of what I think is a key thing is that, when you raise the cost, the marginal cost of driving just a little bit, you know, by introducing a road toll or congestion charge, or getting rid of, you know, free parking making people pay for, for parking, you know, even just the market responsive, saying drivers should pay the cost of driving results in a big reduction in how much people drive. Or if they’re asked to pay to park they will suddenly decided that that half a mile journey that we were talking about earlier that actually after they will walk it and they can walk it, people respond very dramatically to incentives. But we’ve devoted a huge amount of of energy and time and especially here in America, but but even at home, in making it not only like possible to drive everywhere, but sort of actively cheaper and easier than any form of transport, we insist on free parking, we insist on the roads being free. And then we’re sort of surprised when everybody drives everywhere, when we’ve made that the easiest and cheapest way to get between places, you know, at the expense of every other form of transport.

Carlton Reid 27:11
And then parking minimums. So like you’re designing somewhere for like the Christmas Day, basically, the amount of shoppers you need to get in on a Christmas Day is where you build everywhere.

Daniel Knowles 27:23
Right? Right. And this is a big problem in America, you know, in that, particularly in the suburbs, but even here in Chicago, everywhere you go, there’s free parking everywhere, and then you have restaurants say that occupy less space than then the parking around them or much less space. So the whole city is sort of turned into these, like, difficult to navigate tarmac expanses, as in small town America, one of the questions I keep getting asked is, well, what about rural areas, and, you know, small villages in England or in France, you’ve got a need a car, to kind of live there to get into a bigger town or that sort of thing. But you don’t need to use it for everything. And even if you do drive, you know, into your village, you might park at the edge of the village and then be able to walk to several different businesses, you know, around the village, whereas small town America, every single business has its own giant parking lot, which you don’t want to walk from one business to another, you don’t want to walk down Main Street. Because you’re having to cross these parking lots, you know, this kind of hostile architecture for walking. And so everybody drives even the journeys that that are quite short, you know, everybody has two or three cars in their households. So even in rural areas, I think, you know, the amount of parking and the way the cities are designed, encourages more motoring than is necessary. And I think what’s what’s unappreciated is that when you provide what people think of enough parking, so that you don’t have to fight for Biden or pay for parking, it makes getting around in other ways, much more difficult. That means that cities are spread out, it means that public transport doesn’t work as well. Walking doesn’t work as well, biking doesn’t work as well. And also it means that we don’t have enough housing. And one of the things that stops us building enough housing, you know, is that people get very worried about parking when when you have driving when everybody drives around, adding more people to your neighbourhood having more people move in, and more housing being built is seen as a really bad thing. Because it’s a there’s going to be more traffic on the streets. And it’s going to be, you know, it’s going to be harder to find a parking space. So it leads people to oppose development. Whereas, you know, if you come at it from the perspective of a non driver, you know, from, from my perspective, it’s like, oh, new people mean that there’ll be more support for the bars for the restaurants for the businesses, so maybe it will be more exciting neighbourhood to live in. It’s much less subzero some kind of game.

Carlton Reid 30:02
One of the ironies of the LTN in my little neck of the woods is that the local authority haven’t really haven’t really stressed this anywhere near enough. But one of the reasons for it or Patna livability apartment, clean air apart from you know all that kind of stuff is, if you dig down into it, they’re worried that the city is going to gum up, these particular junctions that they’re doing treatment on, are going to gum up within five to 10 years, because there are lots of housing developments, car centric housing developments, along this major arterial road out of the city, that are brand new, are going to bring 10s of 1000s of car journeys into these congested already congested roads. So they’re basically trying to nip it in the bud. Now, by removing a lot of the traffic from my area, but they’ve never really flagged it, as I never said that’s what they’re doing. If they explained it as Look, you’re going to gum up in this neighbourhood within five to 10 years because of all this extra traffic. So shouldn’t we be doing something about that maybe people be more amenable to this, if they realise it’s the amount of cars coming down the pike, that’s going to be a problem. But they don’t they kind of they don’t they don’t. Local authorities aren’t very good at explaining these things, or they

Daniel Knowles 31:20
they’re not. And people in general, I think often struggle to think about incentives changing, and they struggle to think that people might act in a different way. So you know, if you build a block of apartments, and it doesn’t have a parking space for every apartment, you know, a lot of people who will oppose that apartment because they’ll go Oh, but they everybody will have a car. And it will, they’ll be using my parking space. And they’ll be clogging up the roads. And there’s this kind of assumption of like, Well, everybody’s going to drive everywhere, even if the incentives are different. And they struggled to imagine how kind of traffic can just disappear. And actually it does. But even engineers, I think you know, another way, a different way this book could have been written is essentially, the problem of traffic engine is there’s this sorts of assumption that traffic is kind of fixed. And you can work from Oh, well, you know, an increase in X number of people in particular place will be in an increase in, you know, X number of cars, and so on. But actually, these things can change quite dramatically, just dependent on Yeah, whether you do provide parking, whether you charge for the road, but local authorities, I think tend not to think like that. And the development we get is kind of car centric, and it does add to traffic. And there’s a failure to sort of recognise that and to to plan for that, which then yet leads to this sort of hostility, it leads to congestion. And we will just end up enduring traffic jams even though everybody is much worse off as a result of them.

Carlton Reid 33:00
David, we’re gonna talk about the solution. So we’ve mentioned many of the problems with with a car centric, and what you’ve mentioned in Carmageddon. But after the break, we’re going to talk about some solutions. Certainly a solution in a few major world cities, including Tokyo. But meanwhile, let’s go across to David for an ad break.

David Bernstein 33:22
Hello, everyone. This is David from the Fredcast. And of course, the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for turn is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like E FB, E, and builds its bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded, and perhaps with a loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame, and the rigours of the road. For more information, visit www.ternbicycles.com to learn more. And now back to the spokesmen.

Carlton Reid 34:31
Thanks, David. And we are back with Daniel Knowles, who is the author of Carmageddon and I said before the break that we’ll talk about and we’ve talked about problems let’s talk about some solutions. And yes, the poster child for for that or the poster child or city poster child for that, of course Barcelona of course Paris, but one that’s perhaps not talked about so much and that’s Tokyo. Daniel, describe why why Tokyo is is in many respects the antithesis of everything you’ve been talking about so far and how it’s got to that state.

Daniel Knowles 35:05
So the reason I wanted to write about Tokyo, in the book is that, you know, when you point to a lot of sorts of cities that are not very car centric, the sort of Amsterdam’s or the Paris is, you know, a lot of people go, Well, you know, they’re old cities, they were built before the car. Of course, it’s easy to get rid of cars from them. But what about our city, blah, blah, blah. And Tokyo is a city that was pretty much entirely rebuilt after World War Two and continues to be rebuilt. Very few buildings are ordered in about 30 years because of the earthquake risk. And yet, it is the biggest city in the world. And it’s the biggest kind of rich world city to have to not be mostly car dependent. In fact, it has some of the lowest usage of cars of any city in the world, any city in the rich world at any rate,

Carlton Reid 36:00
12 12% I think I read your book was exactly a standard, which is, which is the third of what it is elsewhere?

Daniel Knowles 36:07
Yeah, exactly. And it actually more people cycle to get to work in Tokyo, then do an Amsterdam, which you don’t really expect, it’s not seen as this big biking city. And it actually doesn’t have like bike lanes or anything everywhere. It’s just very quiet, kind of traffic lanes, so you can cycle in the roads. And it’s fine, because there aren’t that many cars. But yeah, and the thing about Tokyo is that it was kind of luck that this happened. But in the 1950s, when the Japanese kind of economic miracle was really getting going, you know, and a lot of other countries were investing in building motorways and then kind of rebuilding their cities around the car. You know, the Japanese government sort of went no, that’s really silly idea. We don’t have enough money to build highways, and they didn’t build highways. But the highways they built were all toll roads that were expected to be paid for by kind of tolls and by the motorists themselves because they had to raise debt. Because the government was putting all of its own sort of financial resources into RE industrialising. The other thing that they did that that was incredibly kind of effective. And in 1957, the Japanese government passed a law that banned all on street parking. And it is now very difficult to park in Tokyo. Because you be well, if you own a car, you have to have this certificate from the local police station, saying that you own a parking space for it. And then you have to drive Anyway, you’ve got to park it in a private garage. And so people do own cars, but they use them only for really for sort of going out into the countryside, that kind of thing. Because if you’re going to kind of drive across the city, you know, and you’re going to have to park it in the garage and then walk from the garage and pay for that you might as well get the train. And as a result kind of Tokyo has developed basically entirely around its public transport. Over the last 70 years or so, and, and not around its cars and cars have their place in Tokyo, people do use them and own them. But they’re not the default sort of means of transport, they’re not really subsidised in any way, if you want to use your car, it’s kind of an expensive, tricky thing to do. And so you’ll only use it when it makes sense. And as a result, everything else works a lot better the public transport the trains, make a profit, share their private companies that make a profit, then because they don’t need to be subsidised because because people use them.

Carlton Reid 38:44
In the book, you talk about the land value. So basically the train company built these train stations, then they own the land, and they rented it out. And then that’s how they make their money.

Daniel Knowles 38:54
Yeah, so every big kind of subway station or train station that you come out of in central Tokyo usually has a shopping mall built on top of it, and on top of the shopping mall, you know, a block of flats. And so you come out of the session, and then you can do you know all of your shopping there and get right on the train without having to kind of lug it through the streets and come out the other end. So it sort of minimises how much walking you have to do with your groceries, that sort of thing. But it also means that the most kind of valuable commercial real estate is often owned by the train companies, and helps pay for the construction of train lines in one way.

Carlton Reid 39:35
You’d quite like Tokyo to be a template for all future cities. But it’s again, it’s pretty much an outlier, isn’t it? So it’s great to talk about Tokyo and that’s That’s definitely how you can do it. But it’s it’s actually creating that because we’ve made this motor centric crossbar and back it’s very difficult to remove it.

Daniel Knowles 39:57
Yeah, that’s the big challenge. I think you People are just literally invested in their cars now. And I think one of the problems is that, you know, cars are not cheap to own, you spend a lot of money buying it, insuring it, maintaining it, but most of the cost of a car is just in owning it, whether or not you use it. And so when you kind of introduce extra charges, you know, to be able to park it or to be able to drive on a motorway or whatever, people get very upset, because they think I’ve already paying, you know, 8000 pounds a year or whatever, just to own this thing. And now you’re saying that I’ve got to pay even more to use it. But it creates a very perverse incentives where you, you, you spend all this money buying a car, but then using it is very cheap. And you’re like, Well, I’ve got it, I might as well use it all of the time. And that’s how people get into the habit of driving these like, you know, half mile one mile journeys by car, because they’ve already got the car, if we could change the incentives a little bit if you could change it so that it’s more to use up front. People would use their cars an awful lot less and, and you might actually be able to reduce the total cost of motoring. We could all be better off if that was the case. And that’s kind of what they’ve done in Japan. And what if only we could kind of do it here. But it’s hard to adjust when everybody’s already made that decision to be built build their lives around the car

Carlton Reid 41:25
since the mid 1960s. In the Smead report, we’ve known that road pricing is going to be inevitable. And yet it’s an it’s something that’s inevitable that hasn’t come about in the past 55 years. So you as an economist, journalist, you will know that road pricing is regressive. So the rich people will always be able to continue to drive. And if you have read pricing, it’s the poor people who be chucked off the road, which is great, because that’s that’s how motoring started. It was the rich people motoring. So rich people will think that’s absolutely brilliant. They can continue driving, but it gets the great majority of the population off the roads. And that’s that’s unfair. So how do you square that particular circle? How can you make road pricing not regressive? Well,

Daniel Knowles 42:14
I don’t think it’s regressive in the sense of who will stop motoring, you’re right. The way it’s not regressive is who will pay because you’re the rich will pay. And they will be paying for the roads they use. And it is very much the case in the UK that the rich drive the farthest. In the US, it’s actually a bit more complicated, because the rich choose to live in these kind of walkable neighbourhoods like Manhattan, or Brooklyn, or even where I live in Chicago is wealthier neighbourhood in Chicago, where they don’t have to drive as much and the poor are sort of pushed out by high property prices. But it’s generally the case even in the US that you know, the other than the very richest, somewhat richer people drive much more than the poorest and the poorest drive the least. And so if you’re charging for using the roads, it you will raise more money from the rich stem from the poor. And if you then spend that money, you know, in a kind of progressive way, you spend it on things that benefit the poor more than, than the rich. It’s a very progressive move to have repricing so I don’t really accept the idea that yeah, that it’s regressive. It’s also have root pricing. I do think it’s true that yes, it will be people who can least afford to pay for the cost of driving, who will drive less but do we really want to be subsidising driving if you gave them the money instead, you know, if we then they would choose to spend it in some other way. But right now the sorts of subsidise to drive while being kept in kind of other ways. So I think that’s the thing I also think about Roe pricing right now is that we should be talking about it an awful lot more because we have electric cars coming in and the cost of running electric cars. You know, maybe not right now with electricity prices were higher in Britain. And if we assume electricity prices get back to normal, then it’s going to be a lot cheaper to run electric cars. And they’re heavier. So we damage the roads more so we and they don’t raise any money and petrol kind of duties taxes at all. So petrol taxes raised a lot less money than they used to, you know, a generation ago already, and they’re going to decline to nothing. So I think we really need to be talking about road pricing quite urgently at the moment, just so that motorists are paying, you know, for the cost of the roads they’re using.

Carlton Reid 44:32
She talked about how electric cars are heavier and they are but that isn’t that because you know the electric cars are being sold now in effect SUVs and people are choosing to just you know, go for the SUV they had with a petrol engine and now they want electric engines. These things are very, very heavy when you’re putting a battery and motors into an SUV. What we should be doing is somehow incentivizing much, much smaller cars and that’s You talk about in Tokyo how you know the if people do own cars, then they own very, very small cars. So how can you how can you switch people’s perceptions as we don’t need an SUV? And one of the reasons maybe people think they need SUVs is because you need a tank. If you’re going to be if it’s a war on motorists, you need a tank to be able to attack other motorists, so you’re safe in your little cocoon. So how do you get people out of bigger and bigger and bigger cars?

Daniel Knowles 45:27
There has been this enormous growth in the size of cars. And I think you’re absolutely right, there’s just kind of awful, prisoner’s dilemma where, you know, if everybody else has got a giant car, you want to have a giant car too, because you’re worried about getting flattened in your small car. But the thing that I think might change it is that these bigger cars are very expensive, and the cost of cars has gone up tremendously. And for a while, essentially cheap finance was sort of making it possible for everybody to be able to buy one of these giant Audi’s because at least you were getting kind of zero interest, percent loan to pay for it. But Adhir is sort of over. And I think the car industry is going to have to grapple with the fact that people can’t afford their products anymore. One thing that I’m interested in the moment that’s happening in a bunch of American, smaller towns, particularly in Florida, is that people started driving golf carts on the roads to get around the golf bug in the villages. Yeah, yeah. But golf buggies are replacing cars for those sorts of smaller journeys, particularly in these retirement communities. And I can genuinely think there’s, there’s something in that we, you know, can get these small electric vehicles that are basically golf buggies that don’t go very fast. So they’re not very dangerous to pedestrians, and particularly, you know, for those journeys, that, that, that we can’t really get rid of, kind of some form of motorised transport. You know, we’re talking journeys for disabled people perhaps, or very elderly people, where you do kind of want that door to door transport, and they can’t realistically have a bicycle. I think a golf buggy is kind of great, it’s much less dangerous to pedestrians, it uses much less energy is much less polluting damages, the roads less and, and we could have golf buggies replace a huge number of journeys, or smaller vehicles. And right now the sorts of incent the laws often for for event that they say, you know, thing, these smaller electric vehicles are not considered roadsafe are not considered legal on the road. regulations make kind of bigger cars, often the only thing that’s allowed, but that can change. And I think we should be doing more to encourage kind of smaller electric vehicles that weigh a lot less.

Carlton Reid 47:44
So smaller electric vehicles when you do get these in Amsterdam. And they use the bike paths, unfortunately. So they’re not they’re not actually, you know, the smaller vehicles aren’t mixing with other vehicles on the road. They’re basically taking space away from from from cyclist. So it needs to be some sort of incentive from the municipality in whatever city or country to incentivize the use of these vehicles, but on road rather than taking space away from from cyclists.

Daniel Knowles 48:15
Yeah, absolutely. I think the idea of playing golf buggies and then them using the bike lanes is so sort of perverse, because bike lanes already, you know, occupy so little road space. That, that, yeah, just just turning it back into a car lane, for sorts of slightly less bad cars is going backwards. Like I’m all for replacing cars with electric buggies and things, but on the roads, and exactly as you say, because they have treated as sort of, you know, like big bikes rather than small cars. It’s a completely sort of backwards way of doing it sometimes.

Carlton Reid 48:53
And if not the way that electric bikes are going in that, you know, an awful lot of electric cargo bike companies, they like to stress that, you know, okay, you can’t you say you can’t carry crates of beer on a bike. Ha, look at our electric cargo bike, we’ve got 30 barrels of beer on the back, and you almost don’t well, you’ve just invented a van. You know, yes, it’s an electric cargo bike. And yes, it goes on a bike path. But if it can carry 20 bottles of beer, it’s a white van. And you haven’t really made much progress at all if that’s all you’re doing. So how do you get people to get away from this size thing and go small, and then obviously, the smallest vehicle bicycle doesn’t even have to be an electric bicycle can not just be human powered.

Daniel Knowles 49:42
I mean, I’m all for the electric bicycles because I think that they they radically change how much you can do with a bicycle. It just widens the range of which you’re willing to cycle like I will happily go seven or eight miles on an electric bike. Even just one of the rental ones that they have here in city of Chicago. Whereas I don’t really like to go more than sort of four or five on my own bicycle. And I haven’t bought an electric bicycle yet. But I think it’s, I think the thing with cargo bikes, I think we’re not there yet. But we will get to a stage. If enough traffic begins to switch to electric bikes and to cargo bikes set, we’ll go hang on a minute, why are we leaving so much road space, to cars, and not to bicycles, and forcing all of this traffic onto this kind of, you know, the bike lanes, occupying, I don’t know, a quarter or of the road space, I will go wait a minute, we can just use the road for all of these vehicles. And if we begin to get rid of the big heavy cars that are moving at 30 miles an hour or so then suddenly we radically increase the kind of capacity, and we can get all of those electric cargo bikes just onto the normal roads. And I think that, you know, while there is an element of okay, they’re reinventing a van, the big electric cargo bike, even the biggest ones, you know, that can transport all this sort of, you know, stuff, they they’re going away most kind of 100 kilogrammes, whereas your van will weigh 10 times that. So if you’re hitting hit by one and it kind of crash it, you know, it’s way less dangerous, it’s, it’s far less likely to kill you. And they’re not going more than, you know, I think 15 miles now really 20 miles now that’s in here in America. And so So I think there’s still a radical improvement. We shouldn’t be encouraging stuff that’s been moved around by van at the moment onto those things, but but we should also be thinking when when we get to that stage of having lots of them and the bike paths are all clogged up. And I think, you know, some of the bike paths in London are already reaching that stage where we begin to go hang out a bit that we should be having, you know, we’ll put the cars in like one lane on their own. And the bikes can have three lanes. That’s where I’d hoped we can get to, rather than it being the other way around.

Carlton Reid 52:05
And what do your colleagues think about these kind of ideas? What do they think about your book? Because I know in the acknowledgments, you say there’s at least one colleague assumes you’re going to be owning a car and driving around the car, you know, pretty soon, and I’m guessing you have some sort of a bet with that person say, no, no, no, I’m not. So what are your colleagues think about your book? And your ideas? Because I’m assuming you had these ideas before you wrote a book?

Daniel Knowles 52:27
Oh, yeah. So that’d be writing this kind of stuff for a while. And I think, you know, The Economist slide is generally in in maybe not completely as anti militantly car as I am. But but as we are, you know, a paper an organisation that believes in free markets. And, you know, the way I’ve written the book and framed the book, and the way I think about it is that there are a huge amount of hidden subsidies for cars, that this is not truly a free market, the government has been intervening to make driving the sort of best way of getting around the cheapest way of getting around and it wouldn’t be in a kind of natural market economy. And we should stop subsidising driving, and economically, we can all be better off. So that’s the way I try and make the case, you know, an economist editorial meetings, but I am a, I believe in the stuff that the economist says too. And that’s also how I’ve tried to make the case in the book, I see it as like, you know, it was a conservative, but there’s a libertarian case against cons right now, as a taxpayer, you are paying for roads, whether you use them or not, you know, you’re paying for, you’re being forced to buy parking spaces, whether you want them or not. We’re all forced to pay for this driving infrastructure, whether we use it or not, and we shouldn’t be.

Carlton Reid 53:48
So as I said before, about how can even the most libertarian of conservatives have completely socialist when it comes to cars. Does that concept never really hit home? Do people not understand that? motoring is just incredibly subsidised? You know, the roads, the fuel, you’re put into these cars. It’s incredibly subsidised. And as you said, everybody else is paying for that. Do. Do we have conversations with conservatives who really cannot get that or deep down? They know that, but they’d rather not talk about it.

Daniel Knowles 54:23
So I do think that conservatives who get it I met a few funnily in America, I think you get more support at times, for things like tolling on roads from conservatives, then, you know, from Democrats, there’s this kind of idea of like, well, the government shouldn’t pay for a road the motorists should is somehow is more accepted sometimes in conservative circles. I think when it comes to city streets, you know, the big problem is it’s less actually conservatives against liberals or against left wingers. As suburbanites and rural areas against cities, that’s the kind of dividing line on this. But I wrote a story last year about a Republican mayor of a town in Indiana, who very much gets this. And he’s, he’s very famous to towns called Carmel, and he’s very famous for installing roundabouts in his town has more roundabouts in any American city, but his he completely gets this idea that when you are using up land for parking, you generate less tax revenue. And I think it’s going to kind of become apparent in America in coming years that you a lot of cities and suburbs that rely on, you know, their associate car centric spend so much money on maintaining their roads, and that they can’t cover other services. And it’s way more efficient to, to kind of be dense to be densely populated. And in the UK, obviously, where we don’t have so much kind of local funding for government and it’s much more of a centralised system, you know, it’s clearly the case, that kind of London pays a lot more in taxes, and it gets out because it’s more efficient. In the way it’s to be less car centric as economically better, it means more people can get to jobs in a particular area, because when you rely on cars, essentially, before you can become a big enough city to, to have all of the kind of you know, to generate those sorts of really good jobs, you get sort of strangled by congestion. And I think people are beginning to realise that sort of everywhere and the conservative backlash against cars, I think it comes less from sort of ideological views, because I think sometimes they do recognise that. But it comes from worries about, you know, the fact that conservatives are thrive, thrive and do better in those kinds of low density suburbs, or rural areas where people already have cars. So even those conservatives who do sort of know it, as you first suggested, often they’re trying not, they don’t want to say it.

Carlton Reid 57:03
Because there is this myth, not so much. I don’t know the US much, but certainly in the UK, there’s this kind of myth that, you know, being pro car is conservative is right leaning and bring an anti car is laughing. It’s absolutely not the case, you know, the throughout the history of the motorcar, the Labour Party has been if not more pro car than the Conservative Party, it’s certainly been up there with them. You know, the theory of you know, every working family should have a motorcar is embedded completely in the Wilsonian economics of you know, everybody should be owning a motorcar because that’s good for workers.

Daniel Knowles 57:45
Right? Completely. And it’s good for the car industry, you know, which back to Wilson was a huge employer and a big supporter of the Labour Party, and perhaps a little lesser now, but I think it’s support or opposition to causes is generally cross party. And that’s the case in the UK, it’s certainly the case in, in the US. And I think the big divide is, it’s local, it’s, you know, the politicians who are sort of supportive of LTNs and things, I tend to be more urban. And I think there is a bit of a divide emerging in the UK, between the conservatives who obviously have not raised fuel duty and, you know, 13 years and have lent more and more into this kind of anti LTN, anti Procar kind of model of development, because the LTNs came in under a Conservative government. So the sort of funding for it came from from, from central government from Whitehall to put these things in, and you have this funny thing of the conservatives, I think, a national level, sometimes sorts of encouraging quite good policy, and then fighting it at the local level, by going it’s his Labour Council that’s done this thing that our government paid you to do. So it’s all a bit confused the politics of cars right now. And I think it’s going to stay like that for a while. It’s not going to become one way or the other sorts of dominant anti car from one party and Pro from another.

Carlton Reid 59:18
Ignore all the stuff that comes with him and mention of this person’s name, but what do you think we just have a would have a much better chance of actually having this Tokyo style future if Boris Johnson was a still Prime Minister, and was, you know, the world king that he aspired to be? He would have brought in a lot of these policy did bring in a lot of these policies, and actually not having him there, makes the Conservative Party far, far more likely to be anti LTNs to be pro motoring. Whereas Johnson was you know, going in the right direction.

Daniel Knowles 59:55
I think get Boris Johnson’s legacy on cycling in London is really extraordinary, we shouldn’t discount that, you know, he started out with the cycle superhighways, which were all painted and not very good and got loads of criticism, and to his credit went and built proper ones. And on the other hand, he did get rid of the, of the kind of Western congestion charge zone. But I think, you know, in London, Sadiq Khan has been a bit of a mixed kind of bag to he, he is expanding the Clean Air area, the Ulez. And I think that’s all positive. But he also did change the hours reduce the hours of the congestion charge that had been expanded back again, so that it doesn’t operate as late in the evening, as before, so it’s it’s a bit of a mixed bag, I think. Yeah, we but if Boris Johnson, I think was a positive thing for cycling for the Conservative Party and, and that that’s something that that is now almost completely gone. And that’s unfortunate. Sort of everything else aside, about Boris Johnson, unless you’re, you know,

Carlton Reid 1:01:08
so you mentioned Sadiq Khan there. And that’s actually I can I can segue this into where I want to end this podcast anyway. But let me just talk about Sadiq Khan, because he wrote a book recently about his climate credentials about how climate friendly is. And yes, he did, watered down some of the congestion charge things but more than anything, he will go down in history, not for his climate stuff. But for his building of the Silvertown tunnel, this amazing tunnel that can only do what you’ve mentioned your book frequently the induced demand, it will only increase motorcar journeys. So no matter how many eco friendly things he brings in, he’ll remembered in history for bringing a sucking great road tunnel into London, which pretty much isn’t actually needed, and will just generate more traffic. Is that a fair characterization?

Daniel Knowles 1:02:02
Yeah, I think that’s absolutely right. I think Ken fits into the model of an awful lot of kind of left leaning politicians at the moment who really concerned about climate change, they are concerned about air pollution, that sort of thing, but uh, leaning very heavily on the sort of the car industry solution, which is, oh, just electrify everything, you know. And so the Ulez is really good. But that’s about older cars. And if you have a newer car, you’re still fine to drive. And I think that the case I’m hoping to make with this book is is particularly targeted at those sorts of centre left and left politicians in cities to say, you know, yeah, we do want to change cars to electric cars, but you should be really taking this moment to try and say we should have less cars too. And there should be more alternative ways of getting around. Because I worry that we’re at a sort of moment where we’re going to completely transform our sorts of transport model by changing, you know, from petrol cars, to electric cars. But other than that, all we’re going to do, and we could use this moment to go, maybe we don’t all need to drive quite as much as we do.

Carlton Reid 1:03:11
Because I think you make a very strong case in the book, and there’s a thread throughout. And then there are explicit mentions about the climate catastrophe that is, in large part is being brought by by the motorcar. And even if we have a look, are you saying electric or even driverless, which will actually, as you say, in the book will bring more journeys? Not Not, not, not fewer? So climate, kind of like, let’s let’s wrap this up by talking about how, you know the Carmageddon part of the book was the you know, like the end of the world, Armageddon type stuff, is the climate crisis. And if we continue, I think you’d actually say in there, where we, we picked this bit out, so we do not have to, this is your word, we do not have to be so reliant on gasoline and cooking the planet to be able to live decent lifestyles, the important thing is not moving metal, it is moving people and that was absolutely a climate change. So So wrap up how your book is The lots of ills in this world that comes with with with with cars, but one of the cheap ones is absolutely climate change.

Daniel Knowles 1:04:18
And, you know, there are currently about 1.5 billion cars in the world. And imagine, you know, if we everybody drove it sort of British or American rates of driving, we’d have six or 7 billion cars in the world, and they all need to be powered and fueled and that is going to you know, that already the number of cars is going up and the emissions they produce is going up we are managing to reduce the emissions from our power plants, from our sort of other forms of transport but from from cars, they are going up and cars. Both directly produce emissions, but even if we electrify them, when we are all dependent on our car We live farther apart in more sort of sprawling cities. And we use more energy in every other way. And if you look at, you know, people in Paris or in New York, can produce far less co2 from everything that they do, not just from their transport compared to people who live in, say, Houston or Birmingham, because they live closer together, and people in New York have lovely lives, people will really want to live there, you know, the cost of living is high, because it’s such a popular place to live. So if we can kind of live in less cost centric lives, it won’t only reduce the emissions, you know, that we currently produce driving, it will reduce all of our emissions on everything, we will use less energy heating our homes, use less energy, getting things delivered, you know, less energy, kind of moving our running our water, kind of delivery systems, whatever it might be, uses less energy. So moving to a kind of less cost centric world is a way of reducing our climate emissions dramatically. And I think for the rest of the world, the poor world right now, which you know, we want to become rich, we want people in India or in Africa to be able to have the lifestyles that that we aspire to. We have in the rich world. We want to have lifestyles like those in Manhattan, not those in Houston because if everybody in the world tries to live a lifestyle like in Houston the whole planets toast we are cooked there is nothing we can do.

Carlton Reid 1:06:34
And that people I’m gonna go back into my my my Jesmond people who, who by and large, it it’s a it’s a middle class area people know. And absolutely, when they, when they mentioned on petitions that they are against the LTN. They mentioned that they’re not climate change conspiracy theorists, they believe in climate change. But LTNs Make climate change worse, because it makes people drive further because you’re you’re shunting people on to these other roads, and they can’t grow, in effect rapper and through the local neighbourhoods. So what do you say to people who would agree with you that climate change is an absolutely pressing the pressing argument of the day, but who still want to continue driving because they don’t think that’s actually affecting climate change. And if anything, LTNs actually increase emissions? What people

Daniel Knowles 1:07:35
think they’re going to do, and what they actually do are very different people respond to incentives much more than they think. And so yeah, when you introduce an LTM, what people think will happen is, oh, well, everybody will just drive along the way to get around, you know, they’ll they’ll still drive. But what actually happens is that people go, Oh, well, I might as well just walk. A good example of this. I have a personal example, I think I mentioned in the book was when Birmingham introduced this kind of high. This charge on driving an older car Villa or Ulez of its own into the city centre. My parents have a very old diesel car that they drive very infrequently. But my dad’s view was, oh, this is just a tax grab. You know, it’s this is just a way of making money people are still going to drive in, but I’m going to avoid the tax and you went out and bought an electric bike. And he never drives into the city centre anymore. He’s like, No, obviously, I can’t pick you up from the train station. That’s a quit. I’m not paying that. You know, my dad barely drives anymore, but he’s still kind of used to be a bit of a Motorhead. As he said he was a traffic cop. He’s still got a motorbike that he takes out on holidays and things. And he for him, I think, to realise, but yeah, the how his own behaviour would change. And then getting this electric bike and using it a lot more and all but stopping driving it you know, that kind of persuaded him but a lot of people Yeah, they think that before this charge comes in, they think oh, well, obviously i this will, this will just lead to more traffic, we’ll all drive more. But the reality is, you just change and you adapt and you drive less. And after a while, it seems completely insane that you ever did those journeys in your car to begin with.

Carlton Reid 1:09:26
But you’ve convinced me Daniel, but then again, I didn’t need a great deal. I’m convincing as you can possibly imagine. But hopefully you’ll be able to convince other people and I’m guessing people who listen to this podcast are also going to be attuned with with your concepts and will agree with you and we quite like people who don’t agree with with with this concept to read your book. But anyway, let’s find out where we can get hold of your book and give us also as well as the publisher details and because it’s new for the UK isn’t it is That’s like it’s been out in the US, but now it’s new for the UK. And then finally, tell us your social media handle. So where people can can contact you. So yeah, so the books

Daniel Knowles 1:10:09
we’re releasing in the UK next week, and it’s primarily available on like the Kindle platform, you can also get a hardback, you can order that on Amazon, but if you if you ask your bookshop, they will probably be able to, to get a copy two more book shops are beginning to stock it, which is quite pleasant. But yeah, the publisher is an American publisher Abraham’s press and I’m basically publishing it myself in the UK. So so it’s getting out there but it’s but you might have to ask for it. So if you are to have that coffee,

Carlton Reid 1:10:42
and social media

Daniel Knowles 1:10:45
so on social media, I’m on Twitter at DLknowles, Knowles with a K. And you can read my writing in The Economist as well in the United States section,

Carlton Reid 1:10:55
can we because don’t have names under there. We don’t have names but if it’s got

Daniel Knowles 1:10:59
if it’s got a Chicago Dateline, it will be written by me. So you can usually guess what’s mine, or if it’s about how Carlsbad definitely by me.

Carlton Reid 1:11:08
Thanks to Daniel Knowles there and thanks to you for listening to Episode 331 of this spokesmen podcast brought to you in association with Tern bicycles. Shownotes and more can be found at the-spokesmen.com. The next episode will be out in July. But meanwhile, get out there and ride …

June 13, 2023 / / Blog

13th June 2023

The Spokesmen Cycling Podcast

EPISODE 330: Andy Boenau

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUEST: Andy Boenau — White Collar Epidemic

TOPICS: Andy discusses his urban planning background and his proposed new documentary, White Collar Epidemic.

MACHINE TRANSCRIPT: 

Carlton Reid 0:13
Welcome to episode 330 of the Spokesmen cycling podcast. This show was engineered on Tuesday 13th of June 2023.

David Bernstein 0:28
The Spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kind of bikes that they want to ride. Tern has e-bikes for every type of rider, whether you’re commuting, taking your kids to school, or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com to learn more.

Carlton Reid 1:04
I’m Carlton Reid. And on today’s show, I’m talking urban planning and more with Andy Boenau speaking to me from his home in Virginia, USA. Andy is an award winning filmmaker, and we talk about his background in transportation, and his proposed new documentary, White Collar Epidemic. And if you were last on the show in 2019, do I have to update the profile picture that we use the last time? And I’m gonna say not because I saw you on video a second ago, you look the same. So well.

Andy Boenau 1:40
Well, I was gonna show when you make when you make deals with the devil, when you’re doing urban planning work? Yeah, you get to keep your look.

Carlton Reid 1:48
Yeah, this is why my good looks are still the same. Yeah, no, I completely agree that were the bad ones. We do deals with devils. And we continue to look wonderful. And if we’re going to be talking about a project of yours in a moment, but first of all, I’d like to come on to because people I’m sure will remember vividly that 2019 show we did with In fact, it was about bike share. So that can kind of like give people a clue because you had a bike share book out at that time, didn’t you? That’s what we’re talking about the last time bike. Yes. So how did that pan out? Are you still interested in Bike Share? What where’s your where’s your interests bubbling up right now?

Andy Boenau 2:34
My, the short answer is yes. I’m looking at an oversized poster on an old canvasses an old advertisement from some French magazine propaganda with a cartoonish woman on a bicycle. I still adore not only bicycles, but bicycling propaganda. My

Carlton Reid 2:57
Propaganda? Marketing?

Andy Boenau 3:01
I’m taking back the word I’m taking it back propaganda. Yes, because it’s messaging, like I want to find, I want to find people’s emotions, I want to hook people. Because we’re silly creatures, we like to think that we’re logical. And we’re in so many ways, we’re just not. And so whatever the thing is, whether it’s buying diapers for your newborn baby, or trying to figure out which bicycle is right for you, if you need to be able to connect with people, and so at its core, that’s what, that’s what I do. It’s that kind of messaging. And so my entire career 25 years has been in mobility or urban planning of some kind. And so I developed organically a strong bias for transportation systems where you can walk or ride a bicycle as ways to get around not only because it’s good for the air, good for the environment, those are happy accidents. And for me, anyway, I, I just I want to be able to get around and I want other people to be able to get around without having to be stuck with only one option being a personal vehicle. And so yeah, years ago, when you and I talked, I was working specifically with the bike share company, I was helping them grow out of just doing Bike Share operations at universities and become more of a shared mobility offering where fleets of electric vehicles will be connected, so scooters, bicycles, trikes, low speed, electric vehicles, that sort of thing. But my kind of Northstar and this is both for professional work that I get paid for but just also some fun things like street photography has to do with happy, healthy communities. I am a people watcher. I like to see happy people. I want people to be able to live in an environment wherever they are, whether it’s a city or a suburb, That doesn’t matter, but to be able to be healthy. And what really infuriates me is infrastructure that blocks most of us from choosing healthy habits like walking around here and there riding a bicycle here and there. But we

Carlton Reid 5:18
wouldn’t be right in thinking that you started your career in designing that exact kind of infrastructure. Now, have you kind of rebelled?

Andy Boenau 5:27
That’s a great question I because some would, if they if you just read my career arc on a piece of paper, you would say, Oh, he’s he’s a reformed traffic engineer, because I began my career as just doing traffic analysis. And in a sense, yes, I was, I was the bad guy. But, but I didn’t I don’t think I don’t think it’s that simplistic that traffic engineering, but the people in it are our ministers trying to destroy things around them. What I the reason why my career has taken the path that it that it has is, and what I think why it was different in certain groups that I worked alongside. I didn’t know when I started my career, what I wanted to do when I grew up, and I still don’t really know, I just know that I know, things that I enjoy doing. I know a handful of things that I’m decent at. And when I stack those up, it ends up being unique in this infrastructure, sort of business planning and design. And so as I was going through analysing traffic, for consulting firms, you know, doing these projects for city governments and counties and state DoD departments of transport, I just asked a lot of dumb questions like, Why do we do this? Why do we analyse that? Which options do I use as the default settings? And not not coming from some place of no it on this? I didn’t know. I didn’t know anything. And so all my questions, were always coming from a place of I want to be able to do my work, and pay the bills and not have like, not have to keep going back to my boss. And along the way, these questions kept being answered with forms of, well, this is the way we do it, just because that’s how it’s always been done. And that doesn’t stick well with me. And so I’ve I do like transportation and urban planning. And I’d like, like I said, I’m a people watcher. And so it’s interests me how people move through space. And so the questions that I asked, were never about, I’m going to append an industry or, you know, I’m just going to stick it to the man, I just thought, wow, these these basic assumptions about how we calculate and then put judgement values on how much time it takes people to get around. It’s not really, with the human being at the centre, it really is with the machine at the centre. And it is even hearing myself say it, it sounds silly, it sounds absurd. But that is the heart and soul of modern traffic analysis. And it’s, it’s kind of silly tonight. And so when you disk when you put it, you know, back to why I use the word propaganda or messaging on purpose, when you put these things in just plain language for people to understand how it is that we analyse how people get around, it sounds so bonkers, that you can’t think it’s possibly true. So a human being sitting in a vehicle waiting for say 60 seconds for a red light to turn green, that’s considered unacceptable delay. But if a human being that same human being is standing at the corner of the intersection, and they have to wait 60 seconds to cross the street, that’s considered totally fine. In fact, if they if that person standing wants to complain while they should walk to the next block and wait maybe there’s a shorter wait over there, like go five minutes out of your way or 10 minutes out of your way. So it’s that sort of thing when you

Carlton Reid 8:59
it kind of just kind of started kind of talking to that because before you then segue off into a different subject I don’t think I want to zero in because I’m gonna use your background here in what you were doing and exactly what you said that about the what we would call in the UK a traffic light a stoplight for pedestrians so it’s a conscious decision by the municipality by the traffic engineers at the end of the day to a certain and a certain amount of time for as you said the machine and a certain amount of time for the human so they are presumably doing that a consciously be using figures using data so or is it just a bias in that no, the car should have more time the motorists should have more time more time than the pedestrians. How is that bigger now that that timing?

Andy Boenau 9:57
It’s so there’s a lot in there So, before I tell you about, like how it’s figured out, I think one of the reasons why because this is probably also something in some people’s mind. Well, why would this be? Why would people consciously go along with it? Because yes, there are, there still are in the year 2023 human beings operating the software programmes to analyse traffic. And I think so much of this goes back to the education system where we are trained to conform, not trained to be intellectually curious. And if you challenge how things are done, just the act of challenging it is seen as a you’re now part of an out group, even if your goal is I want to understand how it is we do this so that I, the engineer, or the planner can do my job better. You’re, you’re expected to conform not only at the individual kind of and team level, but then also at corporate levels and local agency level, the municipality level people in these businesses are expected just to just go with the flow. how it’s calculated, is it’s an, it’s another one of those silly things where you if you were to tell a child, a 10 year old, they would say no, that can’t possibly be if there’s these tables that you refer to, to determine whether or not the delay at the stoplight or a stop sign is air quotes, acceptable or not. And they have this genius way of getting us to agree with acceptable and unacceptable, and that is using letter grades just like you got in school. And so A, B, C, D, F, everybody wants an A, and then everybody’s like, Well, maybe if you get a B, okay, maybe not everyone can be an A student, but at least I gotta be. But if you’re getting C’s and F’s, on your stuff, come on, you’re like, No, your parents are gonna start asking questions, right. And so if I’m regularly turning in work, that’s getting D’s and F’s, somebody’s gonna go wait. And he’s got problems here, he needs to get with the programme. That’s how they label intersection analysis. And so if a car only has to wait, you know, 10 seconds, 15 seconds, that’s good level of service, a so good grade, good job. If if the person sitting at the light in a car has to wait a whole whopping minute, that is unacceptable, F. And now if you’ve got an F, what are we going to do about it? Well, what can we do to get this grade up to a, we probably need more space for cars, not just to drive along a corridor, but to stack up at the front of the intersection so that when the light goes green, boom, they can all head off. And so that means of course, more lanes to get people to get cars closer to the front line. So it’s kind of like if you picture the NASCAR. I’m not a NASCAR fan, but like a car race where you have. So I got speaking in an area that I don’t know a lot about, I can picture the starting line, or even the finish line. If you imagine all of these cards next to each other. That’s the kind of thinking behind standard traffic analysis that if if you get a bad grade on your report card, then you need to make more space up at the front, so that you don’t have a queue of people waiting. And what happens when you do that is anybody else on any so any anybody sitting on the car on the side street, they’re having the same issue as the main street, or the High Street, they’ve got to have as little delay as possible. So pretty soon, you’ve got two left, turn lanes, multiple lanes going through, you’ve got a separate slip lane. To the right, I’m gonna have to reverse all these for people in countries where they turn on the wrong side of the road. And then, of course, as you expand the streets, in the intersections, if you’re walking, or riding a bicycle to get around. Now, not only do you have to wait a while for it to be your turn to cross the street. But once you start crossing, like forget the safety implications for a second, just the time it takes you to walk across all of that pavement is wild. So these two things he’s kind of human being on foot or or on a saddle and human being inside of a machine are treated very, very differently.

Carlton Reid 14:33
But isn’t that you described moto normativity? You’ve described carb reign, as some people like to call it but isn’t that 1950s 1960s 1970s 1980s maybe thinking and the modern traffic engineer who came after you and the ones today you’re not thinking differently and then no longer using such such crazy? A car brain tables to work things out?

Andy Boenau 15:00
Ah, I wish that it was. So I, I wish that there was reform. I mean, the thing is, they’re each I think, each generation and then subgroups within generations, there’s, there’s some hope put in them that, oh, this group of people, they’ve learned this thing, they’re now enlightened, they will do better. But then what happens is they get to the workplace. And they have a mentor who reminds them either explicitly or implicitly. We’re about conformity, like, go with the flow, this is how we do things. It’s just the way it is, I wish things were different. But this is just the way it is. So all of these decades later, it’s no different. I remember, near the start of my career, there were some I would hear things occasionally, there would be somebody interviewed on something like NPR in the US, you know, public radio, kind of a niche interview with somebody who would have these ideas about a mixture of traffic, calming and livable places, and how great this could be, if we were to reform the transportation industry. And as I got into my career, I started hearing things like, well, younger people these days, you know, the on a Gen X or so the millennials coming up behind me, Millennials don’t care so much about car ownership, they’re more interested in the environment. And so there were these news stories that would pop up, that would suggest, hey, things are going to change, because the next generation, this next group of people coming in, when they get to the office, they’re going to be different. And it’s, it’s just not happening, whether or not they want to, so maybe they care differently about social issues or environmental issues than the people before them. But that doesn’t matter if they’re not putting their ideas into action. What still happens at the office is the same as it ever was, it’s land use rules. And in the United States, we have most of these things are local, local municipal rules that dictate where you can build different types of buildings, different types of land uses. So if you live in a house, you go over here, oh, you want a small house, okay, that’s a different zone, you need to go live in this zone. If you want to have a shop or a market, those belong in this zone over here. And so then the planners have all these rules that lead to car oriented roads, to connect all of those zones. And then you’ve got the traffic analysis that comes behind it and says, Okay, we’ve analysed all the traffic going between these zones, there, back to the letter, the letter grades, we’re not getting good enough grades, we need to add more infrastructure for the cars. And it’s just this never ending thing. Because I think a major part of it is this, this issue of conformity, it’s just, you just are supposed to go with the flow and not stop and say, Wait a second, if we are here to serve the public interest to to deliver infrastructure that is helping people, this thing that we’re doing this process is not helping. So is there a different process that would get to the outcome which we want, which is vibrant places, Healthy Places, safer places.

Carlton Reid 18:14
I want to give you an anecdote, actually. And that this is very personal to me. And when you’re making your point, I was kind of thinking of it and that was there’s a bike lane put in in my home city of Newcastle upon Tyne and it’s a very wide bike lane it’s in many ways it’s it’s a very good bike lane. But what it’s done is made my journey through into into Newcastle City Centre longer if I follow that protected bike lane, and that’s because the stoplight which they put in the middle where before I was in with the traffic and effect when I’m not being vehicle a cyclist about this, but before, there wasn’t a huge amount of traffic on this road anyway, because it’ll be filtered elsewhere. And but I would go with the traffic lights, and I would go reasonably fast now to put this protected bike lane in but at a at a at a junction, there’s like an hour for way perhaps even more stoplight where every thread to go through. So now as a cyclist, you’ve got to wait there for enormous amount of time to cross and then when that goes green, you know you’ve got like just a few seconds, whereas the motorists get loads of time, you know, they get like five, six cars, you know, they get maybe four times the amount of time as the poor cyclists get. So I now no longer use that world class superlative very expensive bike path. I will often use the the road just because the engineers the traffic engineers through their timings of this, these lights have made my transit through that area much much right now. They could if they want the reverse car Rain, they could make it longer for the motorists, and it could be, you know, super fast for the cyclists spending all that money on this great bike lane. And they just my point of view they’ve blown it.

Andy Boenau 20:11
Yeah, I’ve seen that sort of thing in the US also. And one of one of the common bits is, you’ll see, you’ll see things described as bike infrastructure. That is nothing at all. It’s the word infrastructure is just silly to apply there. It’s a stripe of paint on a road, that’s essentially a highway where motorists are going 55 miles an hour, and just right next to the elbow of somebody riding a bike. So you’re never going to a normal person, even a well abled adult is not going to ride there, let alone your wobbly children or wobbly senior citizens. It’s frustrating, because yes, we then if you want to ride a bicycle as transport, you end up finding a different route, even if it is circuitous. And it adds 10 or 15 minutes because you’d rather Arrive alive. And it gets I think it gets to the heart of this issue of why are you what’s the outcome of your traffic analysis and your road design? Is it safety is our number one priority, which many departments of transport or public works? That’s their slogan? Is that really your your mission? Or is your mission to make driving as convenient as possible? And I argue in practice, it’s like, it doesn’t matter what your policy says, if in practice, you are making driving the most convenient thing and not only driving but driving often fast or recklessly that’s that’s the real kicker.

Carlton Reid 21:49
Now on your website if you don’t mind me saying so it almost doesn’t read as though it’s you know, your transportation expert website yet, of course, you you have that on there and you have all your, your credentials, etc. But it’s talking about storytelling. It is almost as though this is like, you know, an actor or writers website. So you right at the top, it says create, distribute and amplify stories. And then you know, the the text below is storytelling, storytelling, storytelling. So why do you think you have to tell stories? And what are the stories that you’re, you’re trying to tell?

Andy Boenau 22:31
That’s a fantastic question. I love that. I learned through so this is this is a shift, since you and I last spoke were my, throughout my career working in planning or, or engineering for transport systems or for for downtown areas, you know, mixing, bicycling, and walking and transit and all those sorts of things. My work was project to project. So it was a specific thing like this corridor, we were, we are doing something on this particular corridor. And the last few years I’ve been freelancing, or as I say, Now storyteller for hire, and all but related to the built environment. But why it’s so important. The very, I’ll tell you briefly why it’s important. And then I’ll tell you how I discovered this. It’s important because that’s how human brains are wired. We I mean, I’m not the first person to say this. Many people have said, humans are Wired for Story, like go back to the cave days. Any point in human history, if it’s just a campfire, if it’s peers getting together, if it’s old friends, if it’s new friends, whatever. Whenever people congregate to or more. We tell each other stories, even if it’s just an itty bitty story. Or if you’re me and you tell a long winded one. That’s how we communicate we we talk to each other. We convey information through anecdotes, we don’t just simply list facts. And that’s it, we’re done. We, and it’s especially true. If we’re trying to persuade someone, then then we absolutely have to integrate stories because that’s what makes somebody turn their head and go, Wait a second what I need to hear more about that, either because they’re delighted by something or they’re outraged by something, or they’re hopeful about something or whatever the emotion is, that kind of stuff comes out of storytelling. So I discovered this because I happened to enjoy advertising. I was fascinated by propaganda campaigns of World War Two from all of the countries that were involved because it’s interesting in the sense that simple things like posters with slogans and and illustrations, were moving people to action of some kind. And this is not only true for war time, but those just happened to get so much attention that it’s easy for people to pictures Don’t think in their mind like, oh yeah, I’ve seen those before. But the same is true or was true for, like, cigarette advertising. Things like four out of five doctors recommend Camel cigarettes. You know, things like that, like, whatever the product is, people who make stuff and need to sell stuff, they understand how to tell stories to get people’s buy, in that case buying behaviour to alter, or how you think about a particular issue or a social issue. So I was trying, as I was learning about that stuff, I was applying it to my technical work. So if I was helping to write a proposal for a traffic study, or in a downtown master plan, you know, long range plan about how you deal with the land use, I started incorporating that kind of storytelling that I was learning about, into the proposal into cover letters into how I did slide design, and it kept working. And I know it was working, because I would ask or go to meetings after we would when when these contracts, and ask questions, so that I could be better the next time. And I

Carlton Reid 26:11
ended up far better for me. Sorry for stopping a bit far be it for me to poopoo that idea. But does this not also say that anecdote beats data. So you can be a traffic engineer, for instance, let’s just say, who’s got this great set of data on for instance, a low traffic neighbourhood and how what we have in the UK, and how you restrict cars. With 21st century traffic engineering, thinking, you then reduce congestion and you improve air, you’ve got the data that says that, however, members that public with anecdote say no, it’s not like that my life has been made hell. So the storytelling, actually Trump’s actuality. So do you not see that storytelling is potentially have problems, you could be spinning lies here, Andy, by using your excellent storytelling techniques when you should be using hard data. So how do you square that circle?

Andy Boenau 27:20
It’s the you’re right, in the sense that any anything’s possible. I mean, the fact that humans are able to speak is wonderful and terrible at the same time. I mean, I’ve joked that I’m an extrovert. And we extroverts think that everything that comes out of our mouth is important. That’s not great. So on the one hand, yes, anything could come out. But I compare this, when I’m when I’m talking about stories, and, and data. I compare this to the voting booth. So if you were to if two different people who played politics, go into a voting booth, and they’re given a piece of paper that has the the same, the same piece of paper, a list of 10 indisputable facts, and they’re asked based on these 10 indisputable facts, which politician is going to serve us better. And these two people will pull different levers. And they’re both convinced that their person, their team is going to address these indisputable facts in the better way. So that’s one way that I connect that idea of data and stories. The other is it’s not I’m not suggesting that people just spin stories without any data. The trick is using data to tell stories. If you what’s really fun, though, I mean, I find I take sick pleasure in trolling people who don’t do this. But if somebody if you catch somebody, like a road designer, or a traffic engineer, or somebody from the planning department, who is making a claim, without data, they see you, you know, they don’t really know what they’re talking about, then it’s extra fun, because you can take what you know to be true. And make some excellent stories. And when I say story, I that is not equivalent to lies that is just simply a narrative. It’s some kind of there’s a beginning middle end, there’s a conflict, there’s a resolution you know, that’s what I mean, when I say story. You you are going to be the most effective when you take some facts and then do something with it. So for example, like one simple thing with with traffic safety in the US. I know and this is it’s it’s not exact every single year, but about 100 Americans are killed in traffic every single day. So that’s that is a stat statistic. I can use that in different ways and in different stories, or another one would be Our local governments, in their zoning rules that dictate where you can live where you can shop, where you do all the different things like they’re very when you look at those, those rules, they’re very rigid. And so if I look at that, I can take a fact. Like, you’re not you’re only allowed to have a certain type of home here. And I can say something true from that data, which is, this is interesting. You outlaw townhouses, or I don’t know, maybe you call it row homes, but narrow attached homes, like a lot, a lot of places in America, outlaw those, when you tell someone that it sounds so ridiculous, it can’t possibly be true. It is true. But if I don’t put it in a way that hooks them that catches them that makes them go, Wait a second, what? It’s illegal to have a townhouse? Well, yes, in a whole lot of areas, it is illegal to have a townhouse. So that’s, that’s the kind of way that I say, use data to tell stories.

Carlton Reid 31:04
Okay, yeah, so I wasn’t saying you can pay using stories. And I appreciate you kind of like, you know, you can use stories for for good, of course, you can, as you say, you know, humans have have use stories forever in a day to get across their point of view, and whether that’s a politician, or in fact, a storyteller. Now, after the break, we’re going to talk about white collar epidemic. But right now let’s go across to David for a brief intermission.

David Bernstein 31:34
Hello, everyone. This is David from the Fredcast. And of course, the spokesmen. And I’m here once again, to tell you that this podcast is brought to you by Tern bicycles, the good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride. But an even greater priority for Tern, is to make sure that your ride is safe, and worryfree. And that’s why Tern works with industry leading third party testing labs like E FB, E, and builds it bikes around Bosch ebike systems, which are UL certified for both electric and fire safety. So before you even zip off on your Tern, fully loaded, perhaps with a loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame, and the rigours of the road. For more information, visit www.ternbicycles.com to learn more. And now, back to the spokesmen.

Carlton Reid 32:44
Thanks, David. And we’re back with Andy Boenau. And we are going to be talking about White Collar Epidemic which is Andy’s forthcoming project. But first of all, I want to go backwards, not not to what we were talking about before the break nd but the awards that you’ve won. So this this white colour epidemic is a proposed film. But first of all, tell me about your previous films, because I see on your on your website, your storytelling website, where it says you’ve 2013 2014 and 2015, you won awards for short films at the New Urbanism Film Festival. So what what were those three films,

Andy Boenau 33:24
those were walk, don’t walk, streets, floatation, and war on congestion. All three were short as I would call them, my documentaries, where I was making up true stories like we were just talking about. Having come out of the World of Traffic Analysis and transportation planning and traffic safety. I know how things are done. I like I know how projects go from start to finish. And so it frustrates me how they move. And so I took that and put it in short film version. So that first one walked don’t walk was essentially that’s what really got me excited about doing these kinds of projects because I realised there aren’t people, especially not that long ago, talking about these issues of how we move around in space, how we use public space in a way that normies would pick up on and understand we were so used to using jargon, like intersection level of service and functional classification. And even even with urban planning, well meaning people like walkability, this is a term I use, there are terms like that, that they get used so much that it becomes almost wallpaper that’s just in the room, and you you kind of forget about it. And so I wanted to take some of these ideas, where I know there’s a problem out there, and it’s gonna get worse unless we intervene. But wait, there is a way to intervene and things can get better in the end because I know I’m I am an intern No optimist, but I know I’m right things can get better in the end.

Carlton Reid 35:04
So we’ve established that you’re wondering how long they’re short films, by the way, how short? Well,

Andy Boenau 35:11
there are between, I think each of them is between 11 and 15 minutes. I think the longest one is 14. Okay.

Carlton Reid 35:18
So they’re not like, you know, Instagram short, they’re not like one minute, they are 1015 minute documentaries. Now, the one that you’ve got your crowdfunding for now, white collar epidemic tool, we’ll start talking about how long do you think that one’s going to be? Is it gonna be longer? Or is that going to be like another 15? minute one,

Andy Boenau 35:36
it’ll be a solid hour. And in fact, at first, I was thinking maybe 70 or 80 minutes, but then I’ve been, I’ve been getting some advice from other filmmakers more much more established filmmakers. And that’s where I settled on an hour is probably the sweet spot from those advisors. And it’s, in part because there’s just so much to pack in. I was, I was talking with a journalist yesterday about this, that there are so many smaller personal story arcs that I’m finding that this, I think long term really needs to be a series. It whether you know how that ends up coming to fruition, I’m not sure yet. But I know what I can control right now. And that is make a one hour long documentary. And so that’s where I find myself and it’s still, this one is different for me, because it’s bringing in an industry that I am not an expert, I don’t have expertise in I do on the infrastructure side, of course, but this is linking to things, infrastructure, and health. And the premise came out of just this. I mean, there were a few things happening a few years ago. And as I was jotting notes in my my personal idea book, I put something I wrote something down to the effect of a doctor prescribes walking, but the patient is unable to fill the prescription. And that note to myself was because I was I was reading articles and blogs that people were sending me about doctors in the United States who were doing just that they were writing prescriptions, but instead of pills, it was for Active Living, it was take a walk once a day, or ride a bicycle once a week. But if you’re in the States, most most of us whether it’s a city or a county, that doesn’t matter. Most people in America, if they get that prescription, and they walk outside of the doctor’s office, and they look at the street, or the the network around them, they go, how can I possibly fill this prescription? There’s no way. So a doctor is going to tell you riding a bike will help treat your anxiety and your depression. But good luck. Yeah, you can’t you can’t do what he’s saying. So doctors no and this, this is what the title might change. But tentatively, this is where it came from. That healthy activity is prohibited by design. So you’ve got on the one hand, this one group of white collar professionals, the medical community, where they’re saying, This is what’s good are these things are good for the human mind. And the human body, and, you know, has to do with movement and getting around interacting with other people being social, they know what’s good for us, then you have this other group of white collar professionals, highly educated. That’s the infrastructure community, they’re saying, nice, try not gonna get it. It gets back to what you’re describing before, even if they do something like put down a white stripe and say, That’s a bike lane. Now, nobody’s using it because it’s, it’s just awful. And so by design, infrastructure does not fit, healthy activity, healthy living or active living. So that’s, that’s kind of the rub. So I want this to be focused on that on highlighting that conflict to show people. There’s a lot that can be done to improve mental health and physical health. But there’s something blocking and it’s not just a something, it’s an entire profession of very smart, well educated people. And it’s, it’s I mean, it’s kind of it’s crushing. It’s so I know the physical types of physical impacts that I already knew about with infrastructure with things like doing traffic safety work for years, crash injuries, and so car on car crashes car on bike, car, and pedestrian, like I understand that very well in terms of physical health. What I’ve been learning a lot about and realising I just had no idea how bad things were. is things like the top 10 causes of death in America. Can all Trump adequately be reduced by active living. So it’s not like going to the gym necessarily and pumping iron and running on a treadmill and then going back home with that, that could be fine. But just it doesn’t even have to be that intense. And so in the US, we have things like, one in two Americans has a chronic disease, and the numbers keep going up. But I think it’s one in three are obese right now. And then something that doctors have been studying for, I think this is going on 25 years, where people who do not live in a neighbourhood that’s walkable as in they can easily walk to say, a market or, or a pharmacy, or

Carlton Reid 40:43
a minute cities. And

Andy Boenau 40:45
there we go, there we go. We’ll be extra controversial and say, people who don’t live in the 15 Minute cities, they’re trapped. The flip would be if they have to take a car everywhere. Those people have higher rates of obesity, higher rates of heart disease, and diabetes, and then and a bunch of other ailments. And so that kind of like the beginning of my career, when I was just asking dumb questions like, why is this? Why do we do this, learning these things about just physical health was jarring to me. Because, sure, it makes sense that if you move around, you won’t, you won’t gain as much weight. But the extent of your body’s damage by not having regular movement was was pretty eye opening to me. And then also, the other thing that I would say, that was really eye opening was just how strongly the connections are between humans being active and their mental wellness. So anxiety and depression are by far the big ones. But then also, other things that are are harder to pinpoint, like cognitive decline, or creativity. They they’ve been researching that. This is to show when people are moving around when they’re active, they’re way more likely for their brains to stay intact for far longer than if they’re just seated and alone and isolated. And it’s not the doctors have answered why behind all of that. But they do know this correlation that these things happen together, that when people are stuck in a car dependent area, they are more likely to experience these bad things. And so that’s why I say like, we hear headlines every year about infrastructure is crumbling. infrastructure is crumbling. And I’m saying that’s only the first part of the sentence the full sentences infrastructure is crumbling our minds and bodies

Carlton Reid 42:42
so in on the you say that infrastructure programmers bodies on the the YouTube video that’s on your your, your your seat and spark pitch there. But under the third one down the third line down it says watch the quest to legalise healthy neighbourhoods, what do you mean by legalise healthy neighbourhoods.

Andy Boenau 43:02
So that’s, that’s part of the storytelling based on data. So in the United States, we have local land use rules for this is this is generally true, where it’s not usually the state level, that tells you how exactly a neighbourhood has to be designed. But at the local level, we have these rules. For example, like I mentioned to you about townhouses where townhouses are often outlawed. Another example would be, you’re not allowed to have a front yard business. So let’s say you have a garage next year, you could be in a single family dwelling, this is not about living in a SkyRise in Manhattan or something like that just in a normal in a normal neighbourhood, you’re not allowed to just have a garage converted to a barber shop, or a nail salon or a tax accountant, you know, something like that. It’s whatever it is, you’re just you’re not allowed, it’s illegal to mix the business with the residential. It’s illegal in in most of these places to have a corner market. So you end up having to drive to the grocery store or to the market. You can’t just walk a block or a couple of blocks to the market, or restaurants or pubs. You can’t have those in neighbourhoods, it’s outlawed by local land use rules. And so what I’m pushing on you I’m using those, that language very intentionally, I want to deliberately remind people, this is not accident. This is not an accidental circumstance that we find ourselves like, Oh, if only our forefathers had thought ahead and developed mixed use neighbourhoods. Now this is active rules that are still on the books today that prevent you from living in a place where you could walk to these things. It’s that’s how I want to legal as in this is part of the What I hope is the outcome of this film is highlighting for people, this huge problem of how infrastructure and health are currently going at each other like they’re in conflict. And I want people to see, there are ways at the local level to make things better. So this is not about who’s president of the United States, or even who your state senators are, this is at the local level, if you make enough noise, you can make change. And so that’s what I want. I’m not this is not about preaching at people, that they should always ride their bike everywhere, even though I think the bike is a wonderful tool to get around. This is about highlighting a conflict that has not yet been talked about in the documentary format.

Carlton Reid 45:47
And when when this documentary comes out this over an hour or adventure series, where’s it going to be distributed? How are you going to be this is like film festivals, where do you see it being broadcast?

Andy Boenau 46:00
It’ll be a, that’s a yes. And as they say, it’s, I want it to be as widely distributed as possible. So I’m going to be if I can raise enough funding for the film festival entries, the more that I’m able to raise the more festivals that I will, I will put it in. But then also, just old fashioned networking, I’m gonna, once it’s done, I’m gonna reach out to as many people in my network about this regularly about this, find some influential people who can help amplify. And then of course, some of the folks that have already volunteered to contribute to it are fantastic people. I mean, they’re, they’re loaded with information on their own.

Carlton Reid 46:47
I’ve seen the list, it’s a good list. And so Chris Bruntlett who’s been on the show, of course, with his wife, who’s Dutch cycling embassy, in Vancouver? Yeah, there’s a whole bunch of stuff. So these are these in the can? Or the are you going to be going to these people, how many of these interviews have you done and how many are still to be done?

Andy Boenau 47:10
They’re, they’re fantastic people. And I’ve had I call, I call the pre interviews with all of them. So we re recorded with every so every person listed on the website, I’ve done a short recording with, because there’s, they have a couple of areas of not just bias, but perspective about some of these, some of the areas that enter that, that are involved in this conflict of health and infrastructure. And I’m not, I wasn’t asking any one of them to be the overall an overarching expert in this issue. But they all bring something very important. So the reason why I have so many people in here is I know that there are so many potential ways that this kind of main storyline of the documentary can go. I also know that 20 different people, that’s I can’t have 20 different storylines, that’s just going to be overwhelming. So I don’t know for sure what the final stories are going to be. So when part of the crowd funding for this, this film is to make it possible for me to as I narrow down the stories, which is one of the things I’m doing right now, to then be able to go in person and do what what you would say, is a traditional kind of in house interview format, with the lean team that I’ve got. So that’s that’s the plan. But all of these folks were and there are even more who have since said that they want to be able to contribute in some way. But we haven’t we haven’t gotten them on film. But it’s it’s fascinating to me that there are so many people who are both in health and an infrastructure. As soon as I give them the pitch of this just this idea that a doctor prescribes healthy activity that another group says Cool story, bro, you can’t get that. It hits them quickly. They’re like yes, that’s true. And yet the industry as a whole is just not budging and and I think a lot of it just goes back to how we’re siloed in different areas like traffic safety is one silo and land use planning is another silo and architecture and cognitive design that an assessment works on that’s another silo. And they don’t interact with each other. They don’t have they’re not incentivized to interact with each other. And, and so because of that, we the human being that just wants to get around, we suffer the consequences.

Carlton Reid 49:47
So this you’re using, and this is a platform I’m not familiar with, because I’ve used Kickstarter in the past seed and spark. So that’s like Kickstarter. Yeah, but do you do you Get your money. Even if you don’t reach the total because of Kickstarter, if you don’t hit your total, you don’t get any money. So how does this one how to seed and spark work?

Andy Boenau 50:10
Seed and spark is very similar to Kickstarter or Indiegogo. It was made specifically for filmmakers. And so years ago, I had done something with Kickstarter. This is one where you need to raise 80% of your goal before it’s greenlit. I’m optimistic that we’ll be able to get there. But it is one of those things like you’ve got to get the vast majority 80% is what you need to get, which for this project is about $10,000. So the goal, the overall goal for this is $12,000, which includes all the production, travel, the interviews, all that kind of stuff, the in person stuff and then be rolled along with some of these stories that are coming out. So this is going through the month of June, we’ve got 21 days left As of recording, so about three weeks. And then and then we’ll we’ll see where we stand. And then once once we get to the end of this, crowdfunding assuming that it’s successful, I’ll be I’ll be well on my way to scheduling FaceTime with these great folks. And then also adding in some, some local stories in in a couple of cities were not people, they aren’t experts in their field. They’re just people who have been on the receiving end of unhealthy infrastructure. And those stories need to be told. So

Carlton Reid 51:35
this is seed and spark.com. The URL is way too long to actually say this on air. But basically you search for either your name or probably easier because your name is quite difficult to spell.

Andy Boenau 51:48
It’s my forefathers. So I made a slight colour epidemic. You can search for that you could also go to urbanismspeakeasy.com/film.

Carlton Reid 52:01
Thanks to Andy Boenau there and thanks to you for listening to Episode 330 of the spokesmen podcast brought to you as always in association with turn bicycles shownotes and more can be found at the hyphen spokesman.com. The next episode features the Midwest correspondent for The Economist, Daniel Knowles. We talk about his new book, Carmageddon. But meanwhile, get out there and ride

June 5, 2023 / / Blog

5th June 2023

The Spokesmen Cycling Podcast

EPISODE 329: Hilltrek’s revival of a 1950s cycling jacket: the Greenspot

SPONSOR: Tern Bicycles

HOST: Carlton Reid

GUESTS: Dave Shand and Daniel Odermatt

TOPICS: Hilltrek’s revival of a 1950s cycling jacket: the Greenspot

MACHINE TRANSCRIPT:

Carlton Reid 0:13
Welcome to Episode 329 of the spokesmen cycling podcast. The show was engineered on Monday, fifth of June 2023.

David Bernstein 0:28
The spokesmen cycling roundtable podcast is brought to you by Tern bicycles. The good people at Tern are committed to building bikes that are useful enough to ride every day, and dependable enough to carry the people you love. In other words, they make the kinds of bikes that they want to ride. Tern has e-bikes for every type of rider. Whether you’re commuting, taking your kids to school or even carrying another adult, visit www.ternbicycles.com. That’s t e r n bicycles.com to learn more.

Carlton Reid 1:03
I’m Carlton Reid. And on today’s show, I’m talking cycling history with Dave Shand and Daniel Odermatt. Dave’s company Hilltrek makes the Greenspot cycle jacket, a revival, a classic revival, from the 1950s and Daniel works with Ventile, which supplies the historically-resonant fabric. Dave and Daniel here and Dave, you’re in Scotland, Daniel, you’re in Switzerland. So Dave first whereabouts in Scotland? Well, I

Dave Shand 1:37
I am actually on the west coast of Scotland in a place called … is where I stay, but our businesses in the northeast of Scotland in the Cairngorms National Park

Carlton Reid 1:49
both beautiful areas and then I know that Daniel is in Zurich at the moment that right Daniel?

Daniel Odermatt 1:54
That’s correct. Yes at the borders of the lake of Zurich. Exactly.

Carlton Reid 2:00
Beautiful. So both of you got reasonably good and easy access to mountains. I’m in Newcastle and it’s a way for me to get to mountains but let’s talk about first of all Hilltrek because Dave that’s that’s who you work for when when you’re not where you are right now. So Hilltek clearly is making garments for hill walkers that kind of clue is in the name to how come you’re now doing or you have been doing for a few years a cycling garment. How did how did that come about?

Dave Shand 2:31
We started we started off a bit 40 years ago making garments for hillwalkers. But But that changed the developed through time. So we know make garments for cyclists, bushcraft people, bird watchers, hunters, I think the clue the clue is really in the fabric we use rather than our origins as hillwalkers if you like, and we still make garments for hillwalkers…. We’re a big Ventile user though.

Carlton Reid 3:03
Yeah. Because that’s Daniel that’s that’s that’s where you’re speaking to me from from Zurich, as many people may be confused with that because you know, Ventile is is often marketed to in labels, you know, developed in Britain, that kind of stuff. And is as it has this amazing English British that pedigree. But it’s a Swiss company now. Yes?

Daniel Odermatt 3:28
That’s correct. That’s correct. Yep. The reason is, because in the 70s or 80s of the last century, so there was a deindustrialization of the cotton industry especially so the spinners and weavers they started to disappear in in, in Manchester area where it was woven this fabric. So these people went to they came to Switzerland, first of all, also for the finishers. So they’ve been looking for finishes who can finish that fabric, because there is a lot of know how. So then that’s that was the first step when we started to shift to know how from England to to Switzerland, to finish the fabrics. Later on Stotz took over this idea and they started weaving, spinning and weaving this fabric also. And then little by little we had the full know how here. And at the same time in England, all these companies started to close down business. And then that’s where actually From that moment we produce that fabric in Switzerland. back five years ago, we have bought the brands lentil from Talbot weaving there was only one person left Mr. Mark Burrows has sold us the brand. And now so we are the producer and the owner of the rental brands.

Carlton Reid 4:56
Now, this is gonna be a history I mean, we have talked about the history of Ventile, Dave, but there’s also a history here for Hilltrek, and not just what you know, the 40 years, Dave, but also the fact that you’re making in effect, a replica jacket, a famous replica jacket from the 1950s from Bertram Dudley. Yeah. So tell me about that 1950s history and whether you’ve got to ride a steel bike, and you’ve got a, you know, Eroica. And the kind of the heritage that surrounds this product.

Dave Shand 5:31
Yeah, you’re right there. It has a famous heritage. The company was about to Dudley run in the Midlands, and they made jackets for all sorts of uses. And one of the jackets was, was the new mud jacket and the supernova jacket. And I think originally, they probably made that for golf, golfing use, but the cyclists began to use it. And it became really well known amongst cyclists. And you’re right, you know, amongst the traditional, what we would regard most traditional cyclists but, but that was the only tradition then if you like in the 1950s. So Beltrame, Dudley, the chap owned Bertram Dudley decided to retire I think, sometime in the 90s. And we were approached in the late 90s by a local customer in Aberdeen to see if we could make a green sport jacket, or green sport no been jacket.

Carlton Reid 6:32
I’ve done my research. That’s Paul Kohn.

Dave Shand 6:34
That’s one yes, yes. All right. Good. Yeah. Yep.

Carlton Reid 6:38
So he approached you and said, You’ve got to make this jacket because it’s, it’s fantastic. Is that Is that where it came from? And you just, you able to just you bought the rights to it, or you just did you know,

Dave Shand 6:48
we looked at the design, we didn’t actually make a replica of the original design, we took the design and adapted it for what we thought we could do. And for what we thought cyclists would would want it that you know, and in the late 90s, early 2000s So but actually, we made it I think in 2015 We made a green spot heritage jacket, which is more like the original green spot

Carlton Reid 7:19
and who’s buying it. I know it’s hard sometimes hard for you to answer that because anybody can be buying it but your gut feeling who is buying this jacket is it is it. If you buy a carbon bike you just can’t ride this jacket is what’s what’s the customer profile? Who’s buying

Dave Shand 7:38
what the customer profile think you hit the nail on the head earlier, the customer profile is largely those who like to write traditional bikes but we also have half cyclists who like to do you know long rides and unlike protected from the weather. So you know, somebody somebody’s doing a day cycle and a carbon bike probably wouldn’t buy a jacket but somebody you know, cycling over several weeks over the northwest of Scotland probably would.

Carlton Reid 8:19
So let’s let’s talk about let’s go back to Daniel and let’s because this is this is the history of event tile is it’s slightly disputed history. But let’s let’s go into what’s say well known about the history so 1943 Surely Institute in Manchester, which is like a cotton research organisation. It’s then meant to be abused in RAF emergency food, so hurricane pilot ditching into the, into the North Atlantic would then be rescued because the fabric was meant to go close up and and become waterproof when it got wet. So that’s the traditional history. How much of that would we say is is correct, Daniel?

Daniel Odermatt 9:07
Oh, that’s almost 100% I would have described it exactly as you did. So there’s no nothing more to add to that. Still, until today we produce that original fabric that was developed by the Sherman Institute in 1943, or Winton in mass production in 1943. It was developed a bit earlier. So still discovery we produce. That’s the 300 gramme the heaviest one of that classic line. And we we developed then lighter ones, like two underground 120 on the 70 gramme, even on the 45 gramme and they all have that same characteristics of waterproofness and all the work like the original one, they swell when in contact with water, and then the the pores they close completely Under bought the fabric gets waterproof.

Carlton Reid 10:03
Does that not make if I’m saying I’m a lightweight nylon jacket kind of person normally and yes, you sweat in them. But this jacket if if our customer will come back we said, well hang on that that’s gonna get awfully heavy. If it’s if it’s in effect absorbing the water and swelling, does that not make it a much much heavier jacket when it’s actually raining?

Daniel Odermatt 10:28
Yeah, that’s a very good question actually. But the fabric is, is evolving in a such a dense way. There is not much water that can penetrate through the fabric, there’s just it’s rather humidity. And, believe me or not, the fabric takes less than 10% of weight when it’s after ditching into the water after being into water. So that that’s not much at all. It also dries very quickly because it doesn’t take doesn’t take a lot of water.

Carlton Reid 11:01
And it’s one of the characteristics that’s really important here is ultra ultra breathable.

Daniel Odermatt 11:07
Definitely because it’s 100% cotton and cotton always briefers the fabric is not coated, it’s just the DWR impregnator Is the impregnation on it in order to make it water repellent. Without that the fibres they would soak, then it will take more humidity definitely or more water, it will absorb more.

Carlton Reid 11:29
And how long does that DWR treatment last,

Daniel Odermatt 11:32
though we have changed almost three years ago now from PFC six to total PFC free DWR PFC free nobody wants to have it anymore, we want to avoid that harmful substance. And, but this lead led also to a less it’s less durable actually that DWR. So after, after two, three washes, or after a while of wearing it, it wears off a bit so that you just can re impregnated and you will have the same characteristic as from the beginning.

Carlton Reid 12:09
So Dave, when when when I was doing the research for this, you can get you know, original Bertram Dudley, jackets made out of Ben dial in this particular you know, the Nomad. They’re like my collective gifts, and they clearly last a long time. So is that again, that’s something that inbuilt with this product is. It’s tough. It’s weatherproof, you know, what Daniel was saying? But it’s also there’s, there’s almost like, you’re gonna hand this down to your children, your grandchild? And this is, these are items that are going to not be they’re not disposable.

Dave Shand 12:44
No. And, you know, we have a lot of customers who, maybe not maybe not necessarily site cyclists, because you don’t get the same abrasion, for example, as a Bushcrafter. That would with his jacket, you know, but we get, you know, people like Bush crafters and hunters that go come back to us after 10 years wanting us to refurb the jacket. And, you know, they’ll keep it for another 10 years. In fact, we have one customer who’s who’s been in for three different refurbs over over 50 years for the same jacket. But to incite cycling, there’s less there’s obviously less abrasion. And and so it does last a long time. You know, people do hunting jackets on to on to siblings,

Carlton Reid 13:32
and it has you can always use this jacket without a rucksack and without even pannier bags perhaps because there’s lots of pockets. There’s pockets and every single place you can imagine having the pockets.

Dave Shand 13:44
Yes, loads of pockets to store stuff. Absolutely. And I think that’s one of the beauties of this jacket. And that’s what probably made it very popular in the late 50s

Carlton Reid 13:56
and then when it was in the 1950s and it was in its heyday as you said before it was like your that was a jacket. It wasn’t a jacket for a specific kind of cyclists which it is today. So were the people who are buying your jacket where are they getting it from? Are you are you in any shops or is this something that you kind of need you’re gonna have to be online only. Yeah, we

Dave Shand 14:20
are online only we do have we do have one or two outlets but not have the cycle jacket. We’ve we’ve got some outlets and the bushcraft and in hillwalking but not many but for the green sport. Yeah, sadly you have to come directly to us.

Carlton Reid 14:39
That’s not sadly that’s you get exactly what you want. You can put a hood on it you want it you can put in absolutely yeah, it’s if you’re getting a custom steel by, you know you’d get a custom Hill track jacket. Not sadly at all. Yeah. Daniel, let’s come across to you again. We’re talking before about before we We can we started recording this about other brands who use bento and I’m assuming they use it. Some of them like the stone Island was one of your biggest sellers. They’re using it the mental as as a heritage brand as an interesting with English kind of backstory. They’re not using it for I’m assuming here you can tell me they’re not using it for the performance characteristics they just liking it as a quintessentially English developed fabric. Would that be right?

Daniel Odermatt 15:35
Yeah, actually, they don’t play that much with that history. Their brand is so strong stone is such a strong brand. So they don’t want to be the fabric to be the star actually, their own brand is the star but they were rich, they chose the best fabric on the market. And they’re really I asked them also I met them several times. I asked them also why did they choose winter which is not the cheapest fabrics of all but they really wanted the best one and it’s because of the performance they ran they love the performance they play on that one the performance and they love also the feel and the it’s a bit stiff the fabric but still feels very cotton like so that’s exactly what they were attracted

Carlton Reid 16:19
well I make all my apologies there I thought stone island would have been doing it not so much for the performance characteristics okay, I stand I stand corrected there’s another name for for for vent tile. And that was developed by in partnership with with Carol marketing who’s in Newcastle here PR company and marketing company here in Newcastle. And they that they helped him it was good 1520 years ago, they helped develop a product it was called ether proof. Yes.

Daniel Odermatt 16:56
That’s correct. What?

Carlton Reid 16:57
What’s What’s it is um I’m pronouncing it wrong here at approve eater proof. How do you pronounce that?

Daniel Odermatt 17:02
I pronounce it as a proof you pronounce that’s mostly right. Yeah.

Carlton Reid 17:07
But if you’ve got if you if you have a product and it says at approve, is it the same as Ben Tyler’s at different event title what’s what’s the what’s the how’s it joined together or not joined together?

Daniel Odermatt 17:17
Alright, is joined together definitely. Because as I told with the history when the production was moved and shifted to Switzerland, so we produced pantile for the British Mark for the English market. Actually, we produced it for Talbot weaving, who sold it worldwide under the brand Venton. But we also wanted to sell or to build up our own brand. So Staats that’s the company who was producing who’s the owner of rental nowadays. Starts created a brand it’s a proof and it’s an effect that is 100% the same these are identical fabrics.

Carlton Reid 17:55
Okay. And then so who Why would somebody use as a proof and somebody use Ben tile what’s

Daniel Odermatt 18:01
it’s just, it’s a it’s a marketing it’s a brand so some of the customers they they started with a top roof so they don’t want to change the brand. Now even though when tile is the stronger brand better known. A few customer they still stick to the waterproof branch. But it is less and less I have to say so one day it will maybe disappear.

Carlton Reid 18:24
Right? Because then tile is more known

Daniel Odermatt 18:29
is the original one it is but much that unknown and holds the rich story that whole story belongs to Ben time at approvals just a little brother.

Carlton Reid 18:40
So tell me about Staats because we’re about if you’re in Zurich, we’re about to start where the actual manufacturing,

Daniel Odermatt 18:46
we’re manufacturing before we have been spinning and weaving and finish time finishing all in Switzerland, unfortunately also here to happen. So the last spinner, they had to close down couple of years back. Our last independent Weaver we’ve been working so close with they had to close down during Corona times unfortunately, and almost 200 years old company, reverse company. So then we had to look for other Weaver’s they are based nowadays in, in Italy, in Turkey, Egypt and Austria. That’s these are our partners for the weaving nowadays. Still be the thing we die and finish the fabric in Switzerland that that our warehouse

Carlton Reid 19:37
is incredibly International. So the this this product is going around and it’s travelling product.

Daniel Odermatt 19:44
Not that much. We really try we don’t we don’t want to Vivid it would be much cheaper to do all the steps in Asia for example we really don’t want so it’s it’s not that far Italy. That’s like three hours from here. By car via you can see our Italian vivre. The Austrian one is even less one hour and a half. So it’s still as close as possible.

Carlton Reid 20:09
And Dave, and if if somebody was going on your website and and ordered all the bells and whistles, and an order the hood and I’m guessing the hood is relatively not ordered much. Cyclists tend to you know, not have heard them over I’m assuming Well, you certainly you can, you can normally take her dog, you know, detachable hoods. But if somebody was if somebody genuinely was taking every single option, how much how much is the most expensive? No man, but you can you can you can buy off you.

Dave Shand 20:43
Oh my goodness, that is a good question. And you you’re testing me. The other version, we also have an organic vento version, which I’m sure Daniel will explain. Which is also a bit more costly.

So I think probably, maybe around a bit 450

is probably the most expensive. And the heritage is slightly slightly more expensive. It’s because you have the the the small design differences and the fiddly things we have to do for the heritage jacket. But you’re right, in terms of of cyclists, they will tend to order without the hood, but some cyclists will wear it for for walking as well. So you know, they’ll they’ll order the food with it for further uses.

Carlton Reid 21:33
Yes, and then just take it off. And then when they’re cycling, they just take it off. Yep. Back, I can understand that. So tell me sell it to me, why is it so expensive? Because that is that is that is expensive. So why is it so expensive? Yeah,

Dave Shand 21:48
I think there’s a couple of things. Daniel touched on it earlier, the fabric itself is quite expensive. You know, compared to other fabrics, we could we could produce the green spot and another fabric fabric and the jacket would be cheaper. The the other cost is the fact that we manufacture in the UK, we have our own small factory, I call it a workshop, it’s not large enough to be a factory. So we, you know, we produce it using people we have worked with for, you know, 1015 years, 20 years. So, and that’s costly, employing people in the UK. And, and it takes time. The skills required to use Intel to make products out of Intel are not all that easily acquired, you know, it takes probably two years to train up somebody to make a green sport jacket. You can’t just take somebody off the street, and within a few months, they can do it. So that it is costly. And so hence hence the price.

Carlton Reid 23:07
Yes, no, and I’m not I’m not being critical here. I’m just saying you try and try and sell it to me as a customer. Why is it expensive. But I

Dave Shand 23:17
think the other thing is customization. If we if we produced all the jackets with the same spec, we could we could batch produce. But once you introduce customization, you make smaller volumes of the same product. And that is cost. So this

Carlton Reid 23:38
is probably a product that you can’t just click it and get it the next day, it might take a while before it can be made.

Dave Shand 23:45
Yeah, typically, typically, our delivery is eight weeks, we do carry some stock. But we have such a variation in you know, in product specs, including customization, we don’t carry much stock. So it would typically take eight weeks to from order to delivery.

Carlton Reid 24:03
So again, that’s something that you’ve got to be a specific kind of customer. You have to be you know, I’m going to be wet for the next eight weeks because I’m not, I’ve got my I haven’t got my Hill track jacket. So you’re having to think ahead here. That’s that’s also a very specific kind of customer here.

Dave Shand 24:23
I think that’s a big problem. You know, people, people will think, you know, it’s getting cold out, it’s getting wet out, I’ll go and see if I can order a green spot that is a challenge, you know, and then eight weeks to get it and then you know, they might decide to order one in the middle of the season and then both teams get it. It’s,

Carlton Reid 24:44
it’s a bit more but before we came on air, I was thinking we’re gonna be talking about in effect, a cold wet weather jacket in a very warm spell that we’re having in the UK here. Going into the summer, but what you’re saying is it’s probably Best to actually talk about it now because it’s gonna take yes you know yeah so almost into the past the son of the boy you get it anyway but in

Dave Shand 25:07
saying that we also produce a single Vendel green spot and we produce a cycling jieli which are used this time a year. So the single Vento is a windproof essentially, and the GLA is obviously windproof with loads of pockets also.

Carlton Reid 25:26
Kathy Do you know which colours are the most popular was cyclists?

Dave Shand 25:34
A that’s a good question. I would say Orange is a pretty popular colour. Because traditional

Carlton Reid 25:45
we’ll be putting glaze on a very nice dark colour will be traditional. Yeah, so the originals were probably grey black, maybe dark blue. So you’ve modernised it by having different brighter colours. Yeah, we

Dave Shand 25:58
yeah, we offer a range of colours. You know, oddly enough green is is very popular. So not all of green. But yeah, black, black and grey we sell a lot of

Carlton Reid 26:15
because you know that the person who’s going out you know, a high vis jacket is probably not the kind of customer here so you can imagine somebody will be buying a darker colour if they’re going a bit more traditional and if they’re running a steel bike and they’re gonna be happy you’re not having you know, a dayglo colour here with with lots of knots. You haven’t got his lots and lots of reflective striping. You haven’t got anything like really heavy?

Dave Shand 26:42
Nope, not at all. I think one of the reasons for that this is

the I think event held event or jacket you know, the the life cycle of things like like a reflective strips is less than that of an event L so, you know, they would probably degrade first. And the jacket wouldn’t look good. So that’s why we wouldn’t set in the original use reflective material jackets

Carlton Reid 27:15
obviously wouldn’t have used Velcro that have used precedents for the for that.

Dave Shand 27:21
Yeah, press starts. Yep, yep. Yep. I think luckily the use of velcro I’ve got an old green spot probably from the 19 1980s 1990s. And that’s that’s got Velcro, got some Velcro on it. It’s it’s also garbled been lined. So event outside gasoline inside. Okay, so in effect, it was a single Ventile jacket, rather than double Vendel.

Carlton Reid 27:50
Okay. Thank you ever so much for talking about that the history of a particular jacket that will be as we’ve kind of identified will be a particular kind of customer. But that particular kind of customer is going to be absolutely going bananas over this kind of product. I know that because I’m I’m a member of the veterans cycle club and I know exactly the people who this is cool. So Dave, I’m gonna come to you first. If you can tell people kind of give you a company website, basically where they can get more information about this product. And then I’m going to come to Daniel, I’m gonna ask him the same thing. But Dave, you take it away, where can you get? He’ll track stuff.

Dave Shand 28:31
Okay, so our website is health track.co.uk easily reached. And we are based in a small town called aboyne and northeast of Scotland, right on the edge of the Cairngorm National Park, a beautiful place to come and visit us back to

Carlton Reid 28:47
say, yeah, that’s beautiful. So did customers come to you and say that you’ve got a online only? Or are you do welcome

Dave Shand 28:55
customers? No, no, we have a small shop. People pop in. And I’m the they talk to the people who make the jackets and design the jackets. And that’s where some of the product changes come from people walking in and saying, I really liked this idea. What do you guys think of it? And we say oh, yeah, that’s interesting. So we will incorporate it.

Carlton Reid 29:19
And Daniel, how can we find out about Ben tile?

Daniel Odermatt 29:23
The best thing is to go when tile.co.uk there’s tonnes of information. There’s also a contact button and then you reach me directly. So I’m getting inquiries via this way via our website.

Carlton Reid 29:39
Before the end credits. Here’s David.

David Bernstein 29:41
Hello, everyone. This is David from the Fredcast and of course the spokesmen. And I’m here once again to tell you that this podcast is brought to you by Tern bicycles. The good people at Tern build bikes that make it easier for you to replace car trips with bike trips. Part of that is being committed to designing useful bikes that are also fun to ride, but an even greater priority for turn is to make sure that your ride is safe and worryfree and that’s why Tern works with industry leading third party testing labs like E FB E, and builds it bikes around Bosch ebike systems which are UL certified for both electric and fire safety. So, before you even zip off on your Tern, fully loaded and perhaps with the loved one behind, you can be sure that the bike has been tested to handle the extra stresses on the frame and the rigours of the road. For more information visit wwwternbicycles.com to learn more. And now, back to the spokesmen.

Carlton Reid 30:52
Thanks to Dave Shand. And Daniel odermatt there and thanks to you for listening to Episode 329 of the spokesman podcast brought to you in association with turn bicycles shownotes and more can be found at the hyphen spokesman.com. The next episode featured American transportation expert Andy Boneau, and we’ll be out in the middle of June. But meanwhile, get out there and ride